schal beige
Skip itSoft demand (-72.1% this quarter) — this niche doesn't clear our bar today.
Price range
Great€4.32–€69.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great54%top-5 brand share — no brand owns this niche
Avg price
Great€15.77avg listing price — sweet spot $15–$100
Review moat
Good642.26avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Returns
Bad7.9%return rate — above 5% kills the launch gate
Market size
Bad€20K€20K/yr · 69K searches
Growth
Bad-72.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, schal beige is a €20K/yr Amazon Germany market (69K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
schal beige market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- €20K–€24K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #276
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 84%
- Out of stock
- 15.2%
- Avg brand age
- 45 months
- Avg seller age
- 191 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
27 rising
Sellers
41
Top-5 brand share
54%
Top 20: 93%
Top-5 click share
44%
Top 20: 81%
Open market
40%
- PIOYMEYA16%
- maamgic13%
- LA FERANI10%
- ehsbuy9%
- Van Der Rich6%
- Superora6%
Demand & seasonality
Weekly Amazon search volume, last 83 weeks — -72.1% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 32.5×
Top schal beige search terms
- schal beige29K/yr
- tuch beige4K/yr
- schal beige damen23K/yr
- schal damen beige12K/yr
Top schal beige products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Stola Beige Festlich für Abendkleid Damen Schals Tücher Sommer Dünn Schaltuch Pashmina
PIOYMEYA€11.044.2★1,115 rev
maamgic Schal Damen Warm Winter Herbst unifarben Baumwolle mit quasten/fransen 20+ Farben Einfarbig & Kariert Pashmina Stola Schals MEHRWEG Sahneweiß NICHT reinweiß
maamgic€11.194.5★4,503 rev
ehsbuy Schal Damen Winter Kaschmir Langer Großer Weiche Warme Pashmina Cashmere Schal für Weihnachten Hochzeitsgeschenke Geschenke für Frauen
ehsbuy€15.254.5★205 rev
Outrip Damen Baumwollschals Damen Leichter Weicher Modeschal Hals Fester Wickelschal (ZBirdPink)
Outrip€5.414.4★2,110 rev
VELLETTE Damen Halstuch Schals Halstücher Tuch Kopftuch Halstuch Schal Winter warm Damen-Schals Stola
VELLETTE€5.584.3★502 rev
Newest
by launch date
styleBREAKER Damen Schal aus weicher Viskose | einfarbiger Webschal in asymmetrischer Form | große Stola für Herbst und Winter Looks Farbe:Beige
styleBREAKER€14.28373 rev
LA FERANI Damen Seidenschal 100% Seide Halstuch Schal einfarbig beige 180x90cm Seidentuch für Anzug formelle Anlässe Stola Business Stil Geschenk für Sie (Beige)
LA FERANI€21.8534 rev
ehsbuy Schal Damen Winter Kaschmir Langer Großer Weiche Warme Pashmina Cashmere Schal für Weihnachten Hochzeitsgeschenke Geschenke für Frauen
ehsbuy€15.25205 rev
LA FERANI Damen Kaschmir Schal Frühling185x65 dünn Kaschmirschal Wollschal Wolle Uni Farbe Damenschal Geschenk für Sie (Beige)
LA FERANI€21.6460 rev
LA FERANI Damen Seidenschal 100% Seide Halstuch Seidentuch 180x90cm Uni Farbe für Anzug formelle Anlässe Stola Business Style Geschenk für Sie (Beige)
LA FERANI€22.47124 rev
Trending
90-day click momentum
Dalle Piane Cashmere Damen Stola Kaschmir-Mix - Beige
Dalle Piane Cashmere€47.864.3★
LA FERANI Sommerschal Damen Kaschmir extra dünn Halstuch 200x70 leicht transparent beige elegant Umschlagtuch Business Stil Komfort extra geschmeidig (Beige)
LA FERANI€21.604.5★
LA FERANI Damen Seidenschal 100% Seide Halstuch Seidentuch 180x90cm Uni Farbe für Anzug formelle Anlässe Stola Business Style Geschenk für Sie (Beige)
LA FERANI€22.474.4★
Van Der Rich - Bandanas aus 100% Baumwolle Kopftuch für Herren Damen (Beige One Size)
Van Der Rich€4.324.1★
LA FERANI Damen Seidenschal 100% Seide Halstuch Schal einfarbig beige 180x90cm Seidentuch für Anzug formelle Anlässe Stola Business Stil Geschenk für Sie (Beige)
LA FERANI€21.854.6★
What buyers say about schal beige
What buyers praise and complain about, mined from review topics.What buyers love
“In beige ist er relativ durchsichtig”
“Weich und warm”
“sehr gute Qualität”
“Preis-Leistung stimmt”
“Weich und warm”
“angenehm zu tragen”
“Super Geschenk”
“Angenehmes leichtes Material”
“Sehr elegant”
“sieht genauso aus wie auf dem Foto”
What buyers complain about
“Ein bisschen teuer”
“Schlechte Qualität, unangenehm auf der Haut”
“die Farbe war nicht beige, eher gelb”
“Schlechte Qualität, unangenehm auf der Haut”
Top return reasons
Common questions
- Is schal beige profitable to sell on Amazon Germany?
- The niche generates €20K/yr across 38 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -72.1%. Flapen's verdict: Skip it (41/100).
- How competitive is the schal beige niche?
- 27 brands and 41 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 54% of demand.
- What do buyers complain about in schal beige?
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Komfort insgesamt, Farbe. The return rate is 7.9% — above our launch gate.
- When does demand for schal beige peak?
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 32.5× the quietest.
- What does it cost to enter the schal beige niche?
- Listings span €4.32–€69.03; the average listing price is €15.77 (sweet spot $15–$100). The average incumbent carries 642 reviews — the moat a new listing must climb.