Is Sandalette profitable to sell on Amazon Germany?

Flapen scores Sandalette 50 out of 100 on Amazon Germany, a Maybe. Shoppers spend €13K a year across 250 tracked products. 24 of the 68 products launched in the last year cleared the first-year sales bar. Search demand grew +303.8% in the last 90 days.

How competitive is the Sandalette niche on Amazon Germany?

18 brands and 177 sellers compete in Sandalette on Amazon Germany. The top 5 Sandalette products take 10% of clicks, and the top 5 brands take 96%.

What do buyers complain about in Sandalette?

Sandalette buyers on Amazon Germany complain most about Gesamtgröße, Füße fit, and Lederqualität. An estimated 14.1% of orders come back, which is high.

When does demand for Sandalette peak?

Search demand for Sandalette on Amazon Germany peaks in May–Jun–Jul–Aug, and the busiest month runs 13.0× the quietest.

What does it cost to enter the Sandalette niche?

Sandalette sells for €34.40 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €11.38 to €66.25. The average product has 2,794 reviews, the count a new listing must catch up to.

Sandalette

Maybe

Search demand grew +303.8% this quarter. But an estimated 14.1% of orders come back, so Sandalette is a Maybe.

Filters Trending High Returns

Flapen Score: 50
50 / 100Top 35% of 2,560 Fashion niches · +4 vs the category median of 46
Market size: €13K/yr205K searches / yr
90-day growth: +303.8%search demand this quarter
Competition: 10%top-5 click share · 18 brands · 177 sellers

Flapen Score

Sandalette against its category

The dotted line is the Fashion average. Past it, Sandalette is stronger. Inside it, weaker.

50Maybe

This niche Category average

See the method

Market

The Sandalette market on Amazon at a glance

Shoppers on Amazon Germany searched for Sandalette 205K times last year and spent an estimated €13K. The top 5 brands take 96% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +303.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €13K a year.

Searches, last 12 months: 205K
Growth, 90 days vs prior 90: +303.8%
Conversion, latest week: 0.2%
Market size, estimated: €13Ka year
Peak month: July13.0× the quietest month
Top search term: tamaris sandalen damen schwarz23K searches a year

02 · Price

A sale here is worth €34.40.

Listings sell for €34.40 on average, from €11.38 to €66.25. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €34.40 that is €0 to €3K a year per listing.

Average price: €34.40inside the $15 to $100 sweet spot
Price range: €11.38–€66.25
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 500–750
Units per listing a year: 0–100
Revenue per listing a year: €0–€3K
Returns: 14.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #370 within Schuhe. It carries 2,794 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings: 71%
Prime listings: 94%
Out of stock, average day: 3.5%
Average rank: #370in Schuhe
Average rating: 4.28 starsAmazon Germany average 4.37 stars
Average reviews: 2,794per listing
Listings tracked: 250

04 · Newcomers

24 of last year's 68 launches cleared the first-year sales bar.

68 products launched here in the last 12 months. 24 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months: 68
Successful launches: 24Amazon's first-year sales bar
Average brand age: 42 months

Products

Top Sandalette products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 10% of clicks. An open shelf where new products get seen.

Brands

18 falling

Sellers

177

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

10%

Top 20: 28%

Open market

11%

Brand 172%
Brand 210%
Brand 35%
Brand 41%
Brand 51%
Brand 61%
Open — no brand owns it (12 brands, 11%)

Demand

Sandalette search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 13.0×

Search terms

Top Sandalette search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

tamaris sandalen damen schwarz23K/yr +549.5%0.3% conv.
sandalette19K/yr +264.9%0.1% conv.
tamaris sandale16K/yr +341.9%0.0% conv.
tamaris sandalette18K/yr +243.8%0.1% conv.
sandalen beige15K/yr +589.3%0.1% conv.
tamaris sandaletten18K/yr +79.6%0.1% conv.
sandaletten schwarz damen16K/yr +435.2%0.1% conv.
sandalen damen sommer tamaris15K/yr +365.0%0.1% conv.
tamaris riemchensandalen damen10K/yr >1,000%0.1% conv.
damensandaletten11K/yr +262.2%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Sandalette

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “Komfort insgesamt”

36%of negative reviews mention “Gesamtgröße”

14.1%of orders come back

“Fallen etwas kleiner aus”

A buyer, on “Gesamtgröße”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

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FAQ

Common Sandalette questions

Answered from the same tracked data.

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