Is Rotes Kleid Damen profitable to sell on Amazon Germany?

Flapen scores Rotes Kleid Damen 50 out of 100 on Amazon Germany, a Maybe. Shoppers spend €18K a year across 150 tracked products. 0 of the 35 products launched in the last year cleared the first-year sales bar. Search demand grew -17.2% in the last 90 days.

How competitive is the Rotes Kleid Damen niche on Amazon Germany?

54 brands and 62 sellers compete in Rotes Kleid Damen on Amazon Germany. The top 5 Rotes Kleid Damen products take 16% of clicks, and the top 5 brands take 35%.

What do buyers complain about in Rotes Kleid Damen?

Rotes Kleid Damen buyers on Amazon Germany complain most about Qualität insgesamt, Gesamtgröße, and Brustpassform. An estimated 19.1% of orders come back, which is high.

When does demand for Rotes Kleid Damen peak?

Search demand for Rotes Kleid Damen on Amazon Germany peaks in Oct–Nov–Dec, and the busiest month runs 5.5× the quietest.

What does it cost to enter the Rotes Kleid Damen niche?

Rotes Kleid Damen sells for €25.16 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €12.67 to €65.05. The average product has 643 reviews, the count a new listing must catch up to.

Rotes Kleid Damen

Maybe

The top 5 products take only 16% of clicks. But an estimated 19.1% of orders come back, so Rotes Kleid Damen is a Maybe.

Filters No Dominant Brand High Returns

Flapen Score: 50
50 / 100Top 35% of 2,560 Fashion niches · +4 vs the category median of 46
Market size: €18K/yr553K searches / yr
90-day growth: -17.2%search demand this quarter
Competition: 16%top-5 click share · 54 brands · 62 sellers

Flapen Score

Rotes Kleid Damen against its category

The dotted line is the Fashion average. Past it, Rotes Kleid Damen is stronger. Inside it, weaker.

50Maybe

This niche Category average

See the method

Market

The Rotes Kleid Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Rotes Kleid Damen 553K times last year and spent an estimated €18K. The top 5 brands take 35% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 553K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €18K a year.

Searches, last 12 months: 553K
Growth, 90 days vs prior 90: -17.2%
Conversion, latest week: 0.1%
Market size, estimated: €18Ka year
Peak month: December5.5× the quietest month
Top search term: rotes kleid damen141K searches a year

02 · Price

A sale here is worth €25.16.

Listings sell for €25.16 on average, from €12.67 to €65.05. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €25.16 that is €0 to €3K a year per listing.

Average price: €25.16inside the $15 to $100 sweet spot
Price range: €12.67–€65.05
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 2K–2K
Units per listing a year: 0–100
Revenue per listing a year: €0–€3K
Returns: 19.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.5% of listings are out of stock. The average listing ranks #459 within Kleider. It carries 643 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 100%
Out of stock, average day: 21.5%
Average rank: #459in Kleider
Average rating: 4.01 starsAmazon Germany average 4.37 stars
Average reviews: 643per listing
Listings tracked: 150

04 · Newcomers

0 of last year's 35 launches cleared the first-year sales bar.

35 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months: 35
Successful launches: 0Amazon's first-year sales bar
Average brand age: 38 months

Products

Top Rotes Kleid Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 16% of clicks. An open shelf where new products get seen.

Brands

54 falling

Sellers

Top-5 brand share

35%

Top 20: 77%

Top-5 click share

16%

Top 20: 40%

Open market

61%

Brand 110%
Brand 29%
Brand 36%
Brand 45%
Brand 54%
Brand 64%

Demand

Rotes Kleid Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.5×

Search terms

Top Rotes Kleid Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

rotes kleid damen141K/yr -7.9%0.2% conv.
kleid rot86K/yr +11.4%0.1% conv.
rotes kleid121K/yr -38.7%0.1% conv.
kleid rot damen51K/yr -24.6%0.1% conv.
red dress27K/yr -26.4%0.1% conv.
rote kleider damen17K/yr -10.9%0.1% conv.
rote kleider21K/yr -4.0%0.0% conv.
kleid damen rot14K/yr +0.6%0.1% conv.
kleider rot12K/yr +8.6%0.2% conv.
damen kleid rot11K/yr +14.8%0.1% conv.

Reviews and returns

What reviews say buyers love and hate about Rotes Kleid Damen

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Gesamtgröße”

27%of negative reviews mention “Qualität insgesamt”

19.1%of orders come back

“Nicht so gut”

A buyer, on “Qualität insgesamt”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Rotes Kleid Damen questions

Answered from the same tracked data.

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