Rock
MaybeThe top 5 products take only 8% of clicks. But an estimated 14.0% of orders come back, so Rock is a Maybe.
- Flapen Score
- 64 / 100Top 4% of 2,560 Fashion niches · +18 vs the category median of 4664
- Market size
- €163K/yr4.8M searches / yr
- 90-day growth
- +125.7%search demand this quarter
- Competition
- 8%top-5 click share · 97 brands · 150 sellers
Flapen Score
Rock against its category
The dotted line is the Fashion average. Past it, Rock is stronger. Inside it, weaker.
Market
The Rock market on Amazon at a glance
Shoppers on Amazon Germany searched for Rock 4.8M times last year and spent an estimated €163K. The top 5 brands take 36% of clicks. Demand peaks in Jun–Jul. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 4.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +125.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €163K a year.
- Searches, last 12 months
- 4.8M
- Growth, 90 days vs prior 90
- +125.7%
- Conversion, latest week
- 0.2%
- Market size, estimated
- €163Ka year
- Peak month
- June3.1× the quietest month
- Top search term
- rock damen985K searches a year
02 · Price
A sale here is worth €17.84.
Listings sell for €17.84 on average, from €7.50 to €54.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At €17.84 that is €0 to €2K a year per listing.
- Average price
- €17.84inside the $15 to $100 sweet spot
- Price range
- €7.50–€54.65
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 14.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #171 within Activewear. It carries 1,087 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 98%
- Out of stock, average day
- 3.8%
- Average rank
- #171in Activewear
- Average rating
- 4.16 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,087per listing
- Listings tracked
- 361
04 · Newcomers
2 of last year's 118 launches cleared the first-year sales bar.
118 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 118
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Rock products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 8% of clicks. An open shelf where new products get seen.
Brands
97 rising
Sellers
150
Top-5 brand share
36%
Top 20: 71%
Top-5 click share
8%
Top 20: 22%
Open market
65%
- Brand 110%
- Brand 210%
- Brand 34%
- Brand 44%
- Brand 54%
- Brand 63%
Demand
Rock search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 3.1×
Search terms
Top Rock search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rock damen985K/yr
- hosenrock damen502K/yr
- rock794K/yr
- rock damen sommer187K/yr
- röcke für damen386K/yr
- hosenrock259K/yr
- rock mit hose drunter227K/yr
- sommerrock damen143K/yr
- skort damen185K/yr
- sommerrock77K/yr
Reviews and returns
What reviews say buyers love and hate about Rock
We read the reviews and the return reasons for every product selling here.
“Fällt klein aus trotz Stretch”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rock questions
Answered from the same tracked data.









