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Reise

Pass

Reise scores 68 out of 100, a Pass. Shoppers spend an estimated $618K a year here, search demand grew +49.3% this quarter, and an estimated 1.0% of orders come back.

Flapen Score
68
68 / 100
Top 2% of 2,560 Fashion niches · +22 vs the category median of 46
Market size
€618K/yr4.2M searches / yr
90-day growth
+49.3%search demand this quarter
Competition
23%top-5 click share · 75 brands · 245 sellers

Flapen Score

Reise against its category

The dotted line is the Fashion average. Past it, Reise is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Reise market on Amazon at a glance

Shoppers on Amazon Germany searched for Reise 4.2M times last year and spent an estimated €618K. The top 5 brands take 26% of clicks. Demand peaks in Jul. Flapen scores it 68 out of 100, a Pass.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 4.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +49.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €618K a year.

Searches, last 12 months
4.2M
Growth, 90 days vs prior 90
+49.3%
Conversion, latest week
1.1%
Market size, estimated
€618Ka year
Peak month
July1.8× the quietest month
Top search term
urlaub must haves584K searches a year

02 · Price

A sale here is worth €12.92.

Listings sell for €12.92 on average, from €2.44 to €105.31. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 250 to 500 of them. At €12.92 that is €3K to €6K a year per listing.

Average price
€12.92under the $15 to $100 sweet spot
Price range
€2.44–€105.31
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
50K–60K
Units per listing a year
250–500
Revenue per listing a year
€3K–€6K
Returns
1.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #41 within Zubehör. It carries 4,381 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
4.5%
Average rank
#41in Zubehör
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
4,381per listing
Listings tracked
89

04 · Newcomers

5 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
32 months

Products

Top Reise products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

75 falling

Sellers

245

Top-5 brand share

26%

Top 20: 65%

Top-5 click share

23%

Top 20: 58%

Open market

70%

  • Brand 16%
  • Brand 26%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Reise search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.8×

Search terms

Top Reise search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • urlaub must haves584K/yr
  • reise gadgets818K/yr
  • urlaub379K/yr
  • reise391K/yr
  • travel essentials381K/yr
  • flugzeug gadgets373K/yr
  • reisen248K/yr
  • reisezubehör193K/yr
  • travel178K/yr
  • reise zubehör128K/yr

Reviews and returns

What reviews say buyers love and hate about Reise

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Qualität insgesamt”
8%of negative reviews mention “Aufladen”
1.0%of orders come back
“Low charging”
A buyer, on “Aufladen”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Reise questions

Answered from the same tracked data.