Reifrock

Shoppers searched for this 160K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €50K a year.

Searches, last 12 months

160K

Growth, 90 days vs prior 90

-33.1%

Conversion, latest week

1.6%

Market size, estimated

€50Ka year

Peak month

February2.7× the quietest month

Top search term

reifrock78K searches a year

Listings sell for €19.56 on average, from €8.34 to €71.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €19.56 that is €0 to €2K a year per listing.

Average price

€19.56inside the $15 to $100 sweet spot

Price range

€8.34–€71.29

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

€0–€2K

Returns

12.9%of orders · Amazon Germany median 1.1%

88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.2% of listings are out of stock. The average listing ranks #121 within Dessous, Nacht- & Lounge-Wäsche. It carries 530 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

94%

Out of stock, average day

10.2%

Average rank

#121in Dessous, Nacht- & Lounge-Wäsche

Average rating

4.08 starsAmazon Germany average 4.37 stars

Average reviews

530per listing

Listings tracked

72

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months