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62

regenjacke kinder

Worth a look

Shows a fragmented shelf (top 5 take 12% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 83Conversion 20Competition 97Returns 3Price range 78Avg price 95Brand share 79Review moat 70Quality gap 43

Competition

Incredible12%

top-5 click share — an open shelf

Avg price

Incredible€24.23

avg listing price — sweet spot $15–$100

Growth

Great+80.5%

90-day search growth — must beat 0% to launch

Brand share

Great56%

top-5 brand share — no brand owns this niche

Price range

Great€6.26–€48.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good711.61

avg incumbent reviews — the moat a new listing must climb

Market size

Good€458K

€458K/yr · 1.2M searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Returns

Bad11.3%

return rate — above 6% kills the launch gate

According to Flapen's Amazon Germany niche tracking, regenjacke kinder is a €458K/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Jun–Jul–Aug–Sep. Verdict: Worth a look — 62/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
10K–13K
avg 0–100/product
Revenue / yr
€242K–€303K
units × avg price
Launch success
3%
2 of 74 new (360d)
Conversion rate
1.6%
Avg BSR
#69
Page quality
0%
Prime
97%
Sponsored
85%
Out of stock
7.3%
Avg brand age
47 months
Avg seller age
179 days

Competition

Clicks spread well past the top 5 (12% combined) — an open shelf where new products get seen.

Brands

45 rising

Sellers

168

Top-5 brand share

56%

Top 20: 91%

Top-5 click share

12%

Top 20: 31%

Open market

37%

  • Mikk-line17%
  • BuyiRen14%
  • Regatta10%
  • CMP9%
  • ALXHUTE7%
  • Playshoes6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +80.5% search growth over the last 90 days.
100K60KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 24.0×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%€5K2%€9K3%€14K4%€18K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 223 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße23%

“Passt”

Qualität insgesamt19%

“Super Qualität”

Gewicht leicht6%

“Leichte Übergangsjacke”

Wasserbeständigkeit4%

“Wasserabweisend und passend”

Preis-Leistungs-Verhältnis4%

“Top Preis/Leistungsvergältnis”

Farbe4%

“Mega Farbverlauf, super Qualität”

Komfort insgesamt3%

“Super angenehm”

Wärme3%

“hält dennoch ausreichend warm.”

beworben Vs Tatsächliches Produkt3%

“Tut was sie soll”

Weiches Gefühl3%

“Softshell Jacke”

What buyers complain about

Gesamtgröße30%

“Fällt allerdings kleiner aus”

Qualität insgesamt9%

“Qualität ungenügend”

Dicke6%

“Dünner als erwartet”

Dünn5%

“Diese ist recht dünn”

Produktzustand2%

“Der Artikel kam leider gebraucht an”

Armpassform2%

“Arme zu kurz”

Lücke/Loch2%

“-Mehrere Löcher”

Wetterfest2%

“Die Jacke hat mit einer "Allwetterjacke" nichts zu tun,”

Reißverschlussqualität2%

“der Reißverschluss defekt.”

Wasserbeständigkeit2%

“Tolle Jacke - allerdings überhaupt nicht wasserdicht”

Top return reasons

Gesamtgröße59%
Dünn8%
Materialqualität8%
Ärmelpassform3%
Farbe3%
Qualität insgesamt3%
Länge2%
Breite2%
Reißverschlussqualität1%
beworben Vs Tatsächliches Produkt1%

Common questions

Is regenjacke kinder profitable to sell on Amazon Germany?
The niche generates €458K/yr across 223 tracked products. 2 of 74 products launched in the last 360 days are still selling. 90-day search growth is +80.5%. Flapen's verdict: Worth a look (62/100).
How competitive is the regenjacke kinder niche?
45 brands and 168 sellers compete. The top 5 products take 12% of clicks and top 5 brands hold 56% of demand.
What do buyers complain about in regenjacke kinder?
Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Dicke. The return rate is 11.3% — above our launch gate.
When does demand for regenjacke kinder peak?
Demand peaks in Jun–Jul–Aug–Sep; the busiest month runs 24.0× the quietest.
What does it cost to enter the regenjacke kinder niche?
Listings span €6.26–€48.53; the average listing price is €24.23 (sweet spot $15–$100). The average incumbent carries 712 reviews — the moat a new listing must climb.

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