Ralph Lauren Damen
FailBuyers convert on only 0.3% of searches, so Ralph Lauren Damen is a Fail.
- Flapen Score
- 44 / 100Ranks 1,512 of 2,560 Fashion niches · −2 vs the category median of 4644
- Market size
- €50K/yr429K searches / yr
- 90-day growth
- -3.5%search demand this quarter
- Competition
- 35%top-5 click share · 15 brands · 41 sellers
Flapen Score
Ralph Lauren Damen against its category
The dotted line is the Fashion average. Past it, Ralph Lauren Damen is stronger. Inside it, weaker.
Market
The Ralph Lauren Damen market on Amazon at a glance
Shoppers on Amazon Germany searched for Ralph Lauren Damen 429K times last year and spent an estimated €50K. The top 5 brands take 80% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 429K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €50K a year.
- Searches, last 12 months
- 429K
- Growth, 90 days vs prior 90
- -3.5%
- Conversion, latest week
- 0.3%
- Market size, estimated
- €50Ka year
- Peak month
- November2.3× the quietest month
- Top search term
- ralph lauren damen280K searches a year
02 · Price
A sale here is worth €34.07.
Listings sell for €34.07 on average, from €13.52 to €69.84. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €34.07 that is €0 to €3K a year per listing.
- Average price
- €34.07inside the $15 to $100 sweet spot
- Price range
- €13.52–€69.84
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€3K
- Returns
- 8.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
69% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 22.3% of listings are out of stock. The average listing ranks #910 within Pullover & Strickjacken. It carries 954 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 89%
- Out of stock, average day
- 22.3%
- Average rank
- #910in Pullover & Strickjacken
- Average rating
- 4.25 starsAmazon Germany average 4.37 stars
- Average reviews
- 954per listing
- Listings tracked
- 54
04 · Newcomers
0 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Ralph Lauren Damen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Lauren by Ralph Lauren Damen Rosalind Sandale hautfarben
- Price
- €37.15
- Rating
- 4.2/5
- Reviews
- 836
- Age
- 7y ago

Polo Ralph Lauren Damen Performance Cotton Ankle Socks-6 Pair Pack-Breathable Mesh & Sport Cushioning Cushion Quarter Weiss/opulenter Garten 36.5-43 EU (6er
- Price
- €30.68
- Rating
- 4.6/5
- Reviews
- 284
- Age
- 1y ago

Polo Club Zopfpullover schwarz mit gesticktem Rigby Go-Logo - Damen - 100% Baumwolle
- Price
- €49.40
- Rating
- 4.4/5
- Reviews
- 42
- Age
- 10mo ago

Ralph Lauren Damen Stretch Slim Fit Poloshirt violett Medium
- Price
- €67.13
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

LAUREN RALPH LAUREN Sneaker Liner 3-Pack
- Price
- €14.72
- Rating
- 4.5/5
- Reviews
- 246
- Age
- 8y ago
Trending
estimated 90-day click momentum
Marc OPolo Denim Damen Sweatshirt aus Bio-Baumwolle mit Raglanärmeln Lila (Wild Orchid) S
- Price
- €43.75
- Rating
- 4.1/5
- Reviews
- 30
- Age
- 1y ago

Marc OPolo Denim Damen Sweatshirt aus Bio-Baumwolle mit Raglanärmeln Lila (Wild Orchid) XXS
- Price
- €33.10
- Rating
- 4.1/5
- Reviews
- 30
- Age
- 1y ago

Tommy Hilfiger Damen Langarmshirt New Cody Slim U-Boot-Ausschnitt Blau (Nos Desert Sky) M
- Price
- €31.96
- Rating
- 4.3/5
- Reviews
- 490
- Age
- 2y ago

Polo Club Baumwolle T-Shirt Damen mit Rundhalsausschnitt und gesticktem Logo
- Price
- €21.64
- Rating
- 2.9/5
- Reviews
- 23
- Age
- 5mo ago

Polo Club Poloshirt Damen Baumwolle mit fünf Knöpfen und Stickerei
- Price
- €34.32
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 5mo ago
Newest
by launch date
Polo Club Poloshirt Damen Baumwolle mit fünf Knöpfen und Stickerei
- Price
- €34.32
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 5mo ago

Polo Club Baumwolle T-Shirt Damen mit Rundhalsausschnitt und gesticktem Logo
- Price
- €21.64
- Rating
- 2.9/5
- Reviews
- 23
- Age
- 5mo ago

Polo Club Poloshirt Damen Baumwolle mit fünf Knöpfen und Stickerei
- Price
- €40.44
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 5mo ago

Polo Club Zopfpullover schwarz mit gesticktem Rigby Go-Logo - Damen - 100% Baumwolle
- Price
- €49.40
- Rating
- 4.4/5
- Reviews
- 42
- Age
- 10mo ago

Marc OPolo Denim Damen Sweatshirt aus Bio-Baumwolle mit Raglanärmeln Lila (Wild Orchid) S
- Price
- €43.75
- Rating
- 4.1/5
- Reviews
- 30
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
15 rising
Sellers
41
Est. top-5 brand share
80%
Top 20: 100%
Est. top-5 click share
35%
Top 20: 70%
Open market
13%
- Polo Club21%
- POLO RALPH LAUREN21%
- Lauren Ralph Lauren16%
- Tommy Hilfiger13%
- Ralph Lauren10%
- Marc O'Polo7%
- Open — no brand owns it (9 brands, 13%)
Demand
Ralph Lauren Damen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Ralph Lauren Damen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ralph lauren damen280K/yr
- polo ralph lauren damen82K/yr
- ralph lauren damen tshirt10K/yr
- ralf lauren damenmode16K/yr
- ralph lauren parfum herren9K/yr
- lauren ralph lauren damen9K/yr
- ralph lauren herren parfüm7K/yr
- ralph lauren parfum3K/yr
- ralph lauren fragrances3K/yr
Reviews and returns
What reviews say buyers love and hate about Ralph Lauren Damen
We read the reviews and the return reasons for every product selling here.
“Größe stimmt nicht”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ralph Lauren Damen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









