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59

puma pullover herren

Worth a look

Shows demand growing +122.9% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 42Growth 95Conversion 9Competition 90Returns 10Price range 81Avg price 83Brand share 50Review moat 64Quality gap 68

Growth

Incredible+122.9%

90-day search growth — must beat 0% to launch

Competition

Great25%

top-5 click share — an open shelf

Avg price

Great€18.34

avg listing price — sweet spot $15–$100

Price range

Great€7.50–€49.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good935.39

avg incumbent reviews — the moat a new listing must climb

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Market size

Okay€220K

€220K/yr · 1.7M searches

Returns

Bad9.7%

return rate — above 6% kills the launch gate

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, puma pullover herren is a €220K/yr Amazon Germany market (1.7M searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jun–Oct–Nov–Dec. Verdict: Worth a look — 59/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
15K–20K
avg 500–750/product
Revenue / yr
€275K–€367K
units × avg price
Launch success
50%
13 of 26 new (360d)
Conversion rate
0.7%
Avg BSR
#2,353
Page quality
0%
Prime
89%
Sponsored
60%
Out of stock
0.0%
Avg brand age
40 months
Avg seller age
171 days

Competition

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

36 rising

Sellers

225

Top-5 brand share

75%

Top 20: 93%

Top-5 click share

25%

Top 20: 52%

Open market

24%

  • NIKE48%
  • adidas21%
  • TAYOEA2%
  • Roself Moment2%
  • KEREDA2%
  • Persit2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +122.9% search growth over the last 90 days.
125K75KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Oct, Nov, Dec · busiest ÷ quietest = 3.4×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€4K4%€9K6%€13K8%€18K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

All 104 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße35%

“Passt”

Komfort insgesamt16%

“Bequem, super Qualität,”

Qualität insgesamt10%

“Super Qualität”

Übung/Sporteignung6%

“Ideal für Sport und Training”

Materialqualität5%

“Das Material (AEROREADY)”

Gewicht leicht2%

“Ultraleichte Short von Adidas”

Taschen/Abteilungen2%

“Handytasche an den Seiten, blickdicht, hoher Bund, strapazierfähig - und das zum tollen Preis”

Preis-Leistungs-Verhältnis2%

“Jeden Cent wert – meine Tochter trägt”

Form/Stil2%

“Und sieht Stylish aus”

Weiches Gefühl2%

“Das Material ist weich”

What buyers complain about

Gesamtgröße34%

“Diese Shorts ist mit einer Innenhose ausgestattet, die eng anliegt”

Qualität insgesamt12%

“Zweifelhafte Qualität”

Haltbarkeit4%

“Innerhalb von 4 Wochen löst sich bereits das Logo”

Nähen/Finish/Polieren4%

“Naht nach zwei Tagen kaputt”

beworben Vs Tatsächliches Produkt3%

“Die Hose löst sich leider auf, siehe Fotos”

Dicke3%

“fast ein bisschen dick”

Oberschenkel fit2%

“Die Hose fällt an den Oberschenkeln etwas kleiner aus”

Materialqualität2%

“Material nicht so gut”

Taillenpassform2%

“Man darf kein bisschen Bauch haben, sonst wird er durch den Schnitt mit dem oberen, engen und breiten Gummi und dem darunter angenähten, gekräuselten Stoff noch betont”

Lücke/Loch1%

Top return reasons

Gesamtgröße71%
Breite3%
Materialqualität3%
Transparenz3%
Oberschenkel fit2%
Länge2%
Nähen/Finish/Polieren2%
Farbe2%
Qualität insgesamt1%
Taillenpassform1%

Common questions

Is puma pullover herren profitable to sell on Amazon Germany?
The niche generates €220K/yr across 104 tracked products. 13 of 26 products launched in the last 360 days are still selling. 90-day search growth is +122.9%. Flapen's verdict: Worth a look (59/100).
How competitive is the puma pullover herren niche?
36 brands and 225 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in puma pullover herren?
Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Haltbarkeit. The return rate is 9.7% — above our launch gate.
When does demand for puma pullover herren peak?
Demand peaks in Jun–Oct–Nov–Dec; the busiest month runs 3.4× the quietest.
What does it cost to enter the puma pullover herren niche?
Listings span €7.50–€49.60; the average listing price is €18.34 (sweet spot $15–$100). The average incumbent carries 935 reviews — the moat a new listing must climb.

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