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Puma Pullover Herren

Maybe

Search demand grew +122.9% this quarter. But an estimated 9.7% of orders come back, so Puma Pullover Herren is a Maybe.

Flapen Score
59
59 / 100
Top 11% of 2,560 Fashion niches · +13 vs the category median of 46
Market size
€220K/yr1.7M searches / yr
90-day growth
+122.9%search demand this quarter
Competition
25%top-5 click share · 36 brands · 225 sellers

Flapen Score

Puma Pullover Herren against its category

The dotted line is the Fashion average. Past it, Puma Pullover Herren is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Puma Pullover Herren market on Amazon at a glance

Shoppers on Amazon Germany searched for Puma Pullover Herren 1.7M times last year and spent an estimated €220K. The top 5 brands take 75% of clicks. Demand peaks in Jun–Oct–Nov–Dec. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +122.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €220K a year.

Searches, last 12 months
1.7M
Growth, 90 days vs prior 90
+122.9%
Conversion, latest week
0.7%
Market size, estimated
€220Ka year
Peak month
November3.4× the quietest month
Top search term
nike pro shorts mädchen289K searches a year

02 · Price

A sale here is worth €18.34.

Listings sell for €18.34 on average, from €7.50 to €49.60. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At €18.34 that is €9K to €14K a year per listing.

Average price
€18.34inside the $15 to $100 sweet spot
Price range
€7.50–€49.60
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
€9K–€14K
Returns
9.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,353 within Activewear. It carries 935 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
89%
Out of stock, average day
0.0%
Average rank
#2,353in Activewear
Average rating
4.34 starsAmazon Germany average 4.37 stars
Average reviews
935per listing
Listings tracked
104

04 · Newcomers

13 of last year's 26 launches cleared the first-year sales bar.

26 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
26
Successful launches
13Amazon's first-year sales bar
Average brand age
40 months

Products

Top Puma Pullover Herren products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

36 rising

Sellers

225

Top-5 brand share

75%

Top 20: 93%

Top-5 click share

25%

Top 20: 52%

Open market

24%

  • Brand 148%
  • Brand 221%
  • Brand 32%
  • Brand 42%
  • Brand 52%
  • Brand 62%

Demand

Puma Pullover Herren search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Oct, Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Puma Pullover Herren search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nike pro shorts mädchen289K/yr
  • adidas shorts damen131K/yr
  • laufshorts damen108K/yr
  • shorts für damen126K/yr
  • nike pro192K/yr
  • musselin shorts damen60K/yr
  • nike damen216K/yr
  • nike pro shorts damen93K/yr
  • nike shorts damen59K/yr
  • running shorts women50K/yr

Reviews and returns

What reviews say buyers love and hate about Puma Pullover Herren

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Gesamtgröße”
34%of negative reviews mention “Gesamtgröße”
9.7%of orders come back
“Diese Shorts ist mit einer Innenhose ausgestattet, die eng anliegt”
A buyer, on “Gesamtgröße”34% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Puma Pullover Herren questions

Answered from the same tracked data.