pullover herren
Worth a lookShows a fragmented shelf (top 5 take 13% of clicks), but soft demand (-62.2% this quarter) keeps it on the watch list.
Competition
Incredible13%top-5 click share — an open shelf
Avg price
Incredible€23.34avg listing price — sweet spot $15–$100
Price range
Great€8.30–€71.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great51%top-5 brand share — no brand owns this niche
Market size
Great€970K€970K/yr · 11.2M searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Bad7,303.7avg incumbent reviews — the moat a new listing must climb
Returns
Bad7.1%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-62.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, pullover herren is a €970K/yr Amazon Germany market (11.2M searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 54/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
pullover herren market data
- Units sold / yr
- 60K–80K
- avg 100–250/product
- Revenue / yr
- €1.4M–€1.9M
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #141
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 74%
- Out of stock
- 4.1%
- Avg brand age
- 52 months
- Avg seller age
- 173 days
Competition & brand share
Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.Brands
49 falling
Sellers
195
Top-5 brand share
51%
Top 20: 83%
Top-5 click share
13%
Top 20: 31%
Open market
46%
- JACK & JONES24%
- Amazon Essentials14%
- Höhenhorn5%
- adidas5%
- USALL3%
- Fruit of the Loom3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -62.2% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 10.7×
Top pullover herren search terms
- pullover herren3.0M/yr
- hoodie herren1.7M/yr
- sweatshirt herren1.1M/yr
- herren pullover1.4M/yr
- hoodie513K/yr
- pullover644K/yr
- pullover für herren305K/yr
- sweatshirt195K/yr
- kapuzenpullover herren306K/yr
- herren hoodie239K/yr
Top pullover herren products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Essentials Herren Pullover-Sweatshirt Mit Kapuze In Groß Und Schwer Erhältlich Burgunderrot XXL
Amazon Essentials€14.084.3★51,554 rev
JACK & JONES Jjebradley Sweat Hood Noos
JACK & JONES€15.414.4★3,902 rev
JACK & JONES Herren Jjebasic Crew Neck Noos Sweatshirt Schwarz M EU
JACK & JONES€17.284.5★6,804 rev
REPUBLIX Herren Basic College Sweatshirt Pullover Sweatjacke Hoodie R0456 Schwarz S
REPUBLIX€14.724.4★159 rev
Höhenhorn 33H14 Janga Hoodie Herren Kapuzen Pullover Grün L
Höhenhorn€35.054.5★2,531 rev
Newest
by launch date
Yageshark Sweatshirt Herren Baumwolle Ohne Kapuze Basic Pullover mit Rundhalsausschnitt Männer Langarmshirt für Freizeit & Sport
Yageshark€24.53107 rev
JACK & JONES Jjesoho Sweat Hood Noos
JACK & JONES€20.42107 rev
JACK & JONES Jjesoho Sweat Hood Noos
JACK & JONES€20.66107 rev
Hisir Half Zip Pullover Herren Strickpullover Zopfstrickpullover mit Rundhalsausschnitt Langarmpullover Winterpullover für Männer (Schwarz L)
Hisir€23.60189 rev
Polo Club Herren Basic Strickpullover Crewneck Navy Blau - Pullover 100% Baumwolle Langarm Sweat
Polo Club€43.23938 rev
Trending
90-day click momentum
Amazon Essentials Herren V-Ausschnitt Pullover aus Baumwolle Normale Passform Camel Heather L
Amazon Essentials€14.694.2★
JACK & JONES Infinity Herren Sweatshirt Austin Pullover Sweater Crockery M
JACK & JONES€26.764.5★
Amazon Essentials Herren Pullover-Sweatshirt Mit Kapuze In Groß Und Schwer Erhältlich Burgunderrot XXL
Amazon Essentials€14.084.3★
Yageshark Sweatshirt Herren Baumwolle Ohne Kapuze Basic Pullover mit Rundhalsausschnitt Männer Langarmshirt für Freizeit & Sport
Yageshark€24.534.4★
JACK & JONES Jjesoho Sweat Hood Noos
JACK & JONES€20.664.5★
What buyers say about pullover herren
What buyers praise and complain about, mined from review topics.What buyers love
“Qualität & Design:”
“Grösse passt super”
“Super bequem”
“Preis Leistung ok”
“angenehmes Material”
“Produkt wie erwartet”
“Super weiches Material sehr schöner Farbton”
“Schöner schlichter Pullover”
“Warm und schön leicht”
“einfarbig (Basic-Look),”
What buyers complain about
“Fällt kleiner aus”
“Müll”
“Leider beide Nähte beim ersten Mal tragen aufgegangen”
“sehr dünn”
“Das Material fühlt sich sehr unangenehm an”
“Abbruch Teil des Reißverschlusses”
“muss erstmal waschen,”
“Der Pulli besteht auch nur aus Polyester, dementsprechend schwitzt man zu schnell”
“stinkt nach Plastik”
“Für den Winter unter der Jacke ist es eher nicht geeignet”
Top return reasons
Common questions
- Is pullover herren profitable to sell on Amazon Germany?
- The niche generates €970K/yr across 178 tracked products. 4 of 25 products launched in the last 360 days are still selling. 90-day search growth is -62.2%. Flapen's verdict: Worth a look (54/100).
- How competitive is the pullover herren niche?
- 49 brands and 195 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 51% of demand.
- What do buyers complain about in pullover herren?
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Nähen/Finish/Polieren. The return rate is 7.1% — above our launch gate.
- When does demand for pullover herren peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 10.7× the quietest.
- What does it cost to enter the pullover herren niche?
- Listings span €8.30–€71.08; the average listing price is €23.34 (sweet spot $15–$100). The average incumbent carries 7,304 reviews — the moat a new listing must climb.