Poloshirt Herren

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +158.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €456K a year.

Searches, last 12 months

2.2M

Growth, 90 days vs prior 90

+158.1%

Conversion, latest week

0.7%

Market size, estimated

€456Ka year

Peak month

July4.9× the quietest month

Top search term

poloshirt herren kurzarm280K searches a year

Listings sell for €28.19 on average, from €7.57 to €84.37. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At €28.19 that is €0 to €3K a year per listing.

Average price

€28.19inside the $15 to $100 sweet spot

Price range

€7.57–€84.37

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

15K–20K

Units per listing a year

0–100

Revenue per listing a year

€0–€3K

Returns

7.0%of orders · Amazon Germany median 1.1%

78% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #184 within Activewear. It carries 3,001 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

90%

Out of stock, average day

0.8%

Average rank

#184in Activewear

Average rating

4.26 starsAmazon Germany average 4.37 stars

Average reviews

3,001per listing

Listings tracked

236

38 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

38

Successful launches

6Amazon's first-year sales bar

Average brand age

56 months