Skip to content
52

plus size damen

Worth a look

Shows a fragmented shelf (top 5 take 7% of clicks), but weak search conversion (0.3%) keeps it on the watch list.

Market size 6Growth 71Conversion 3Competition 98Returns 18Price range 86Avg price 83Brand share 43Review moat 71Quality gap 72

Competition

Incredible7%

top-5 click share — an open shelf

Price range

Great€7.10–€76.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great€18.34

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+54.3%

90-day search growth — must beat 0% to launch

Review moat

Good648.61

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Returns

Bad7.0%

return rate — above 5% kills the launch gate

Market size

Bad€24K

€24K/yr · 476K searches

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, plus size damen is a €24K/yr Amazon Germany market (476K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 52/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

plus size damen market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
€28K–€37K
units × avg price
Conversion rate
0.3%
Avg BSR
#1,493
Page quality
0%
Prime
99%
Sponsored
89%
Out of stock
17.3%
Avg brand age
43 months
Avg seller age
180 days

Competition & brand share

Clicks spread well past the top 5 (7% combined) — an open shelf where new products get seen.

Brands

55 rising

Sellers

76

Top-5 brand share

79%

Top 20: 94%

Top-5 click share

7%

Top 20: 20%

Open market

38%

  • Zizzi49%
  • Fisoew4%
  • Cuptacc4%
  • Levi's2%
  • WNEEDU2%
  • Cicy Bell2%

Demand & seasonality

Weekly Amazon search volume, last 57 weeks — +54.3% search growth over the last 90 days.
20K15KPrime Day '25Spike '25Black Friday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Jul · busiest ÷ quietest = 2.3×

Top plus size damen search terms

  • zizzi damen große größen117K/yr
  • zizzi72K/yr
  • große größen56K/yr
  • plus size damen50K/yr
  • tshirt damen große größen24K/yr
  • zizzi kleid28K/yr
  • damen tshirt große größen15K/yr
  • t-shirt damen große größen16K/yr
  • übergröße damen16K/yr
  • t shirt damen grosse grössen14K/yr
All search terms

Top plus size damen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%€2362%€4713%€7074%€9431101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about plus size damen

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße29%

“Passt”

Komfort insgesamt18%

“Super bequem”

Qualität insgesamt11%

“Beste Qualität”

Materialqualität8%

“Material ok”

Farbe5%

“Schöne Farben, wie auf dem Bild”

Preis-Leistungs-Verhältnis4%

“Für aktuell knapp 13 € finde ich das Shirt fair bepreist”

Weiches Gefühl2%

“Material super weich”

Waschechtheit2%

“Tolles Material und auch nach mehrmals waschen immer noch super”

Gewicht leicht1%

“Sehr schönes Shirt leicht und luftig”

Wärme1%

“luftig – ideal für wärmere Tage.”

What buyers complain about

Gesamtgröße38%

“fällt klein aus”

Qualität insgesamt10%

“Wirkt billig”

Materialqualität5%

“Schlimmes Material”

Farbe4%

“Achtung wegen Farbe”

Länge3%

“Die Skinnyhose ist in der Länge etwas zu kurz geschnitten”

Produktzustand3%

“Tolle Hose allerdings scheinbar gebraucht”

Brustpassform2%

“Nichts für große Brüste”

Ärmelpassform1%

“Zu kurze Ärmel”

Transparenz1%

“Transparenter Stoff”

Portabilität1%

“Also nicht tragbar und muss leider zurück”

Top return reasons

Gesamtgröße45%
Länge13%
Materialqualität8%
Breite7%
Farbe4%
Qualität insgesamt2%
Brustpassform2%
Dünn2%
Transparenz2%
Geruch1%

Common questions

Is plus size damen profitable to sell on Amazon Germany?
The niche generates €24K/yr across 457 tracked products. 1 of 175 products launched in the last 360 days are still selling. 90-day search growth is +54.3%. Flapen's verdict: Worth a look (52/100).
How competitive is the plus size damen niche?
55 brands and 76 sellers compete. The top 5 products take 7% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in plus size damen?
Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Materialqualität. The return rate is 7.0% — above our launch gate.
When does demand for plus size damen peak?
Demand peaks in Jun–Jul; the busiest month runs 2.3× the quietest.
What does it cost to enter the plus size damen niche?
Listings span €7.10–€76.22; the average listing price is €18.34 (sweet spot $15–$100). The average incumbent carries 649 reviews — the moat a new listing must climb.