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Piraten Kopftuch Damen

Fail

Demand is soft, at -72.4% this quarter, so Piraten Kopftuch Damen is a Fail.

Flapen Score
47
47 / 100
Top 46% of 2,560 Fashion niches · +1 vs the category median of 46
Market size
€39K/yr123K searches / yr
90-day growth
-72.4%search demand this quarter
Competition
32%top-5 click share · 42 brands · 54 sellers

Flapen Score

Piraten Kopftuch Damen against its category

The dotted line is the Fashion average. Past it, Piraten Kopftuch Damen is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Piraten Kopftuch Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Piraten Kopftuch Damen 123K times last year and spent an estimated €39K. The top 5 brands take 44% of clicks. Demand peaks in Jan–Feb–Oct. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -72.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €39K a year.

Searches, last 12 months
123K
Growth, 90 days vs prior 90
-72.4%
Conversion, latest week
4.2%
Market size, estimated
€39Ka year
Peak month
February15.6× the quietest month
Top search term
piratentuch14K searches a year

02 · Price

A sale here is worth €7.62.

Listings sell for €7.62 on average, from €1.96 to €13.03. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At €7.62 that is €0 to €762 a year per listing.

Average price
€7.62under the $15 to $100 sweet spot
Price range
€1.96–€13.03
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
€0–€762
Returns
2.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #245 within Accessoires. It carries 444 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
97%
Out of stock, average day
7.9%
Average rank
#245in Accessoires
Average rating
4.31 starsAmazon Germany average 4.37 stars
Average reviews
444per listing
Listings tracked
61

04 · Newcomers

2 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
2Amazon's first-year sales bar
Average brand age
35 months

Products

Top Piraten Kopftuch Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

42 falling

Sellers

54

Top-5 brand share

44%

Top 20: 83%

Top-5 click share

32%

Top 20: 68%

Open market

52%

  • Brand 112%
  • Brand 211%
  • Brand 39%
  • Brand 46%
  • Brand 56%
  • Brand 64%

Demand

Piraten Kopftuch Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct · busiest ÷ quietest = 15.6×

Search terms

Top Piraten Kopftuch Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • piratentuch14K/yr
  • piratentuch herren5K/yr
  • piratenkopftuch7K/yr
  • piratentuch kinder7K/yr
  • piraten kopftuch13K/yr
  • piraten kopftuch kinder6K/yr
  • piratentuch damen9K/yr
  • piratenkopftuch kinder4K/yr
  • piraten kopftuch herren4K/yr
  • piraten bandana5K/yr

Reviews and returns

What reviews say buyers love and hate about Piraten Kopftuch Damen

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Gesamtgröße”
13%of negative reviews mention “Dicke”
2.4%of orders come back
“Der Stoff war sehr dünn”
A buyer, on “Dicke”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Piraten Kopftuch Damen questions

Answered from the same tracked data.