Pinguin

Shoppers searched for this 628K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -34.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €94K a year.

Searches, last 12 months

628K

Growth, 90 days vs prior 90

-34.5%

Conversion, latest week

1.5%

Market size, estimated

€94Ka year

Peak month

December3.6× the quietest month

Top search term

pinguin327K searches a year

Listings sell for €10.21 on average, from €2.96 to €49.81. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At €10.21 that is €0 to €1K a year per listing.

Average price

€10.21under the $15 to $100 sweet spot

Price range

€2.96–€49.81

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

0–100

Revenue per listing a year

€0–€1K

Returns

0.6%of orders · Amazon Germany median 1.1%

84% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #890 within Kleidung für spezielle Anlässe. It carries 1,238 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

93%

Out of stock, average day

10.8%

Average rank

#890in Kleidung für spezielle Anlässe

Average rating

4.60 starsAmazon Germany average 4.37 stars

Average reviews

1,238per listing

Listings tracked

57

15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

15

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months