Is pfau profitable to sell on Amazon Germany?

The niche generates €96K/yr across 66 tracked products. 1 of 22 products launched in the last 360 days are still selling. 90-day search growth is -96.3%. Flapen's verdict: Skip it (49/100).

How competitive is the pfau niche?

49 brands and 127 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 39% of demand.

What do buyers complain about in pfau?

Top complaints mined from reviews: Gesamtgröße, Preis-Leistungs-Verhältnis, beworben Vs Tatsächliches Produkt. The return rate is 7.3% — above our launch gate.

When does demand for pfau peak?

Demand peaks in Jan–Feb; the busiest month runs 48.8× the quietest.

What does it cost to enter the pfau niche?

Listings span €4.86–€139.12; the average listing price is €18.45 (sweet spot $15–$100). The average incumbent carries 341 reviews — the moat a new listing must climb.

pfau

Skip it

Soft demand (-96.3% this quarter) — this niche doesn't clear our bar today.

Brand share

Incredible39%

top-5 brand share — no brand owns this niche

Competition

Great27%

top-5 click share — an open shelf

Avg price

Great€18.45

avg listing price — sweet spot $15–$100

Review moat

Great340.74

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good€4.86–€139.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad€96K

€96K/yr · 412K searches

Returns

Bad7.3%

return rate — above 5% kills the launch gate

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-96.3%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand Low Review Barrier High Returns

According to Flapen's Amazon Germany niche tracking, pfau is a €96K/yr Amazon Germany market (412K searches/yr). The top 5 brands hold 39% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 49/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

pfau market data

Units sold / yr: 6K–8K; avg 0–100/product
Revenue / yr: €111K–€148K; units × avg price
Conversion rate: 1.3%
Avg BSR: #1,363
Page quality: 0%
Prime: 80%
Sponsored: 82%
Out of stock: 20.2%
Avg brand age: 32 months
Avg seller age: 186 days

Competition & brand share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Brands

49 falling

Sellers

127

Top-5 brand share

39%

Top 20: 74%

Top-5 click share

27%

Top 20: 64%

Open market

58%

Grebrafan18%
Generisch10%
ZSUIQIN4%
CHENBOOW4%
TODO3%
Ulikey3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -96.3% search growth over the last 90 days.

Peak months: Jan, Feb · busiest ÷ quietest = 48.8×

Open Trend

Top pfau search terms

pfau56K/yr -64.8%0.5% conv.
pfau kostüm56K/yr -96.3%1.1% conv.
pfau kostüm damen167K/yr -99.3%0.9% conv.
pfau kostüm kinder21K/yr -97.5%0.7% conv.
kostüm pfau25K/yr -98.5%1.0% conv.
kostüm pfau damen41K/yr -99.1%0.3% conv.
peacock costume7K/yr -91.0%0.0% conv.
pfau rock9K/yr -98.2%0.0% conv.
pfauen kostüm damen11K/yr -99.2%2.6% conv.
kostüm damen pfau12K/yr -99.8%0.0% conv.

All search terms

Top pfau products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Pfau Kostüm Damen Faschingskostüm 3 Stück Blau Pfau Tüllrock Feder Cape Handschuhe FaschingskostüM Accessoires Damen Karneval Kostüme Pfaun Accessoires für Karneval Halloween (01 Blue One Size)

Generisch€17.773.3★11 rev

Grebrafan Exclusive Corsage Korsett Federn Pfau Karneval Kostüme (EUR(48-50) 6XL Blau)

Grebrafan€14.284.0★62 rev

Grebrafan Gothic Corsage mit Tüll Rock Brokat Korsett Pfau kostüm Damen (EUR(34-36) M Blau)

Grebrafan€23.443.7★4 rev

Grebrafan Exclusive Corsage Korsett Federn Pfau Karneval Kostüme (EUR(50-52) 7XL Blau)

Grebrafan€14.284.0★62 rev

ZSUIQIN 1 Stück L Feder Rock Taillenwickelrock Party kurzen Sowder Federborte mit Fransen für Party Club verkleiden Halloween-Rock Urlaub

ZSUIQIN€14.183.4★44 rev

Newest

by launch date

Generisch€17.7711 rev

5mo ago

HA BIN Kostüm Pfau Damen - Kopfschmuck + Glitzersteine Gesicht + Federarmband + Wimpern Federn + Tattoos Pfauenaccessoires Perfekt für Karneval Cosplay und Halloween

HA BIN€6.370 rev

5mo ago

Azurblau Federrock Pfau Kostüm Damen Feder Rock Damen Halloween Karneval Party Halbkleid Faschingskostüme Feder-Halbkörperrock für Karneval Fasching Mottoparty Halloween

CHENBOOW€15.523 rev

7mo ago

Ulikey Pfau Kostüm Damen Blau Grün Pfau Tüllrock Feder Cape Kopfschmuck Feder Manschette Handgelenk Armband Karneval Paradiesvogel Rock für Fasching Cosplay Karneval Mottoparty (Pfau)

Ulikey€27.9440 rev

7mo ago

Pfau Kostüm Damen Blau Grün Pfau Tüllrock Pfauenfedern Kragen Pfauen Accessoires Karneval Kostüm Damen Pfau Pfauenkostüm Faschingskostüme Peacock Costume Pfaukostüm frau für Fasching Karneval

Moizkna€27.821 rev

8mo ago

What buyers say about pfau

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt29%

“top qualität”

Gesamtgröße13%

“Passt”

Preis-Leistungs-Verhältnis8%

“Preis stimmt”

Farbe7%

“Grün kommen richtig stark rüber”

beworben Vs Tatsächliches Produkt6%

“genau wie auf dem Foto”

Design insgesamt6%

“Das elegante Pfauenfeder-Design verleiht Ihrem Outfit einen Hauch von Luxus und Verspieltheit und lässt Sie bei jedem Anlass mit einzigartigem Charme erstrahlen”

Haltbarkeit4%

“hat alles problemlos gehalten selbst nach einem längeren Abend mit viel Bewegung Tanzen”

Materialqualität3%

“Material & Verarbeitung”

Form/Stil3%

“Sehr elegantes Pfau Kostüm Damen”

Komfort insgesamt3%

“Auffälliges, bequemes Kostüm, ideal für Karneval”

What buyers complain about

Gesamtgröße29%

“Etwas kleiner als erwartet”

Preis-Leistungs-Verhältnis12%

“9 € für ein so kleines Spielzeug leider sehr teuer”

beworben Vs Tatsächliches Produkt7%

“Abbildung nicht korrekt”

Qualität insgesamt5%

“qualitativ nichts Besonderes - die Federn fallen Stück für Stück aus,”

Geräuschpegel4%

“auf der Strasse fällt das Geräusch allerdings nicht auf.”

Haltbarkeit4%

“Der Rock fiel schon beim Anprobieren fast auseinander”

Transparenz4%

“Durch kurzen Unterrock nicht durchsichtig”

Schärfe4%

“Die Kanten sind echt scharf :(. Sowas dürfte nicht sein.”

Helligkeit/Glanz/Glühen4%

“Zu wenig bis kaum Glitzer”

Farbe2%

“Andere Farben als dargestellt”

Top return reasons

Gesamtgröße46%

Farbe8%

Länge7%

Qualität insgesamt7%

Breite6%

beworben Vs Tatsächliches Produkt4%

Brustpassform3%

Defekt Material/Teile2%

Taillenpassform2%

Geruch2%

Common questions

Is pfau profitable to sell on Amazon Germany?: The niche generates €96K/yr across 66 tracked products. 1 of 22 products launched in the last 360 days are still selling. 90-day search growth is -96.3%. Flapen's verdict: Skip it (49/100).
How competitive is the pfau niche?: 49 brands and 127 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 39% of demand.
What do buyers complain about in pfau?: Top complaints mined from reviews: Gesamtgröße, Preis-Leistungs-Verhältnis, beworben Vs Tatsächliches Produkt. The return rate is 7.3% — above our launch gate.
When does demand for pfau peak?: Demand peaks in Jan–Feb; the busiest month runs 48.8× the quietest.
What does it cost to enter the pfau niche?: Listings span €4.86–€139.12; the average listing price is €18.45 (sweet spot $15–$100). The average incumbent carries 341 reviews — the moat a new listing must climb.