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Pandora Charms Pferd

Fail

The top 5 brands take 97% of clicks, so Pandora Charms Pferd is a Fail.

Flapen Score
47
47 / 100
Top 46% of 2,560 Fashion niches · +1 vs the category median of 46
Market size
€88K/yr81K searches / yr
90-day growth
+0.2%search demand this quarter
Competition
48%top-5 click share · 8 brands · 45 sellers

Flapen Score

Pandora Charms Pferd against its category

The dotted line is the Fashion average. Past it, Pandora Charms Pferd is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pandora Charms Pferd market on Amazon at a glance

Shoppers on Amazon Germany searched for Pandora Charms Pferd 81K times last year and spent an estimated €88K. The top 5 brands take 97% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €88K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
+0.2%
Conversion, latest week
3.8%
Market size, estimated
€88Ka year
Peak month
December3.7× the quietest month
Top search term
pandora kleeblatt11K searches a year

02 · Price

A sale here is worth €28.83.

Listings sell for €28.83 on average, from €10.60 to €82.77. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €28.83 that is €3K to €7K a year per listing.

Average price
€28.83inside the $15 to $100 sweet spot
Price range
€10.60–€82.77
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
€3K–€7K
Returns
1.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #515 within Schmuck. It carries 528 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
87%
Out of stock, average day
0.0%
Average rank
#515in Schmuck
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
528per listing
Listings tracked
30

04 · Newcomers

7 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
7Amazon's first-year sales bar
Average brand age
37 months

Products

Top Pandora Charms Pferd products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

45

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

48%

Top 20: 90%

Open market

2%

  • Brand 188%
  • Brand 23%
  • Brand 32%
  • Brand 42%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (2 brands, 2%)

Demand

Pandora Charms Pferd search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Black Friday '25Holiday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Pandora Charms Pferd search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pandora kleeblatt11K/yr
  • pandora charms pferd13K/yr
  • pandora charms kleeblatt10K/yr
  • pandora charms glücksbringer8K/yr
  • pandora kleeblatt charm6K/yr
  • pandora charm kleeblatt5K/yr
  • pandora charms glück7K/yr
  • pandora pferd6K/yr
  • pandora glücksbringer5K/yr
  • pandora charm pferd6K/yr

Reviews and returns

What reviews say buyers love and hate about Pandora Charms Pferd

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Geschenk Zweck”
66%of negative reviews mention “Gesamtgröße”
1.6%of orders come back
“Mini”
A buyer, on “Gesamtgröße”66% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pandora Charms Pferd questions

Answered from the same tracked data.