Overknees Strümpfe Damen

Shoppers searched for this 465K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -44.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €74K a year.

Searches, last 12 months

465K

Growth, 90 days vs prior 90

-44.4%

Conversion, latest week

1.6%

Market size, estimated

€74Ka year

Peak month

November3.5× the quietest month

Top search term

thigh highs87K searches a year

Listings sell for €9.96 on average, from €3.30 to €17.90. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €9.96 that is €996 to €2K a year per listing.

Average price

€9.96under the $15 to $100 sweet spot

Price range

€3.30–€17.90

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

€996–€2K

Returns

3.8%of orders · Amazon Germany median 1.1%

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #93 within Socken & Strümpfe. It carries 3,569 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

100%

Out of stock, average day

10.4%

Average rank

#93in Socken & Strümpfe

Average rating

4.19 starsAmazon Germany average 4.37 stars

Average reviews

3,569per listing

Listings tracked

46

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months