Overall Baby

Shoppers searched for this 368K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -65.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €7K a year.

Searches, last 12 months

368K

Growth, 90 days vs prior 90

-65.2%

Conversion, latest week

0.1%

Market size, estimated

€7Ka year

Peak month

November10.4× the quietest month

Top search term

baby overall35K searches a year

Listings sell for €26.81 on average, from €7.34 to €82.58. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €26.81 that is €0 to €3K a year per listing.

Average price

€26.81inside the $15 to $100 sweet spot

Price range

€7.34–€82.58

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

€0–€3K

Returns

7.9%of orders · Amazon Germany median 1.1%

84% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 27.0% of listings are out of stock. The average listing ranks #52 within Baby. It carries 550 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

88%

Out of stock, average day

27.0%

Average rank

#52in Baby

Average rating

4.42 starsAmazon Germany average 4.37 stars

Average reviews

550per listing

Listings tracked

86

29 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

29

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months