outdoor softshelljacken für herren
Skip itHigh returns (13.8%) — this niche doesn't clear our bar today.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Incredible€42.56avg listing price — sweet spot $15–$100
Price range
Good€22.01–€128.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Review moat
Good720.45avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Okay€154K€154K/yr · 927K searches
Growth
Bad-23.3%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Returns
Bad13.8%return rate — above 5% kills the launch gate
According to Flapen's Amazon Germany niche tracking, outdoor softshelljacken für herren is a €154K/yr Amazon Germany market (927K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Mar–Sep–Oct–Nov. Verdict: Skip it — 47/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
outdoor softshelljacken für herren market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- €128K–€170K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #106
- Page quality
- 0%
- Prime
- 87%
- Sponsored
- 92%
- Out of stock
- 1.4%
- Avg brand age
- 53 months
- Avg seller age
- 178 days
Competition & brand share
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.Brands
22 falling
Sellers
133
Top-5 brand share
63%
Top 20: 99%
Top-5 click share
19%
Top 20: 48%
Open market
31%
- 33,000ft26%
- Huayuzh11%
- Höhenhorn10%
- DCmount8%
- Kirkjubøur7%
- Columbia6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.3% search growth over the last 90 days.Peak months: Mar, Sep, Oct, Nov · busiest ÷ quietest = 4.2×
Top outdoor softshelljacken für herren search terms
- softshelljacke für herren751K/yr
- outdoor softshelljacken für herren41K/yr
- cmp softshelljacke herren28K/yr
- softshell22K/yr
- softshell jacke14K/yr
- herren softshelljacke mit kapuze7K/yr
- softshelljacken12K/yr
- softshell herren8K/yr
- jacke herren softshell6K/yr
- softshell herren jacke9K/yr
Top outdoor softshelljacken für herren products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Columbia Softshell-Jacke für Herren Cascade Ridge II
Columbia€54.154.4★481 rev
DCmount Übergangsjacke Herren Softshelljacke für Herren mit Kapuze Regenjacke Herren wasserdicht outdoor Jacken für Wandern Camping
DCmount€34.214.3★87 rev
Kelmon Mens Softshell Jacket Warm Fleece Waterproof Military Jacket Tactical Jacket Warm Outdoor Jacket Windproof Functional Jacket with Multi-Zip Pockets
Kelmon€38.064.3★1,919 rev
33 000ft Softshelljacke für Herren Wasserdicht Winterjacke Winddicht Warme Fleece Gefüttert Windbreaker Funktionsjacke Outdoorjacke für Wandern Fahrrad Camping Schwarz L
33,000ft€47.944.4★1,963 rev
Höhenhorn Alpberg Herren leichte Softshell Jacke Outdoor Schwarz Gr. XL
Höhenhorn€39.534.4★304 rev
Newest
by launch date
Huayuzh Softshelljacke für Herren Wasserdicht Winddicht Atmungsaktiv Outdoor Jacke Windbreaker Regenjacke Wandern Camping Schwarz L
Huayuzh€28.7066 rev
Huayuzh Softshelljacke für Herren Wasserdicht Winddicht Atmungsaktiv Outdoor Jacke Windbreaker Regenjacke Wandern Camping Blue L
Huayuzh€30.0566 rev
Uvex Softshelljacke für Herren wasserdicht & winddicht Outdoor Arbeitsjacke Schwarz (Größe L)
Uvex€44.47102 rev
Kirkjubøur Hestur Herren SOFTSHELLjacke 10.000 mm Wassersäule mit Kapuze und Fleecefutter atmungsaktiv und wasserabweisend (DE/NL/SE/PL Alphanumerisch L Regular Regular Alvik Navy)
Kirkjubøur€32.231,693 rev
360TRAIL Herren Softshelljacke Wasserdichte Übergangsjacke Winddichte Outdoorjacke Atmungsaktive Funktionsjacke Microfleece-Innenseite für Freizeit Wandern Radfahren Nachtsblau L
360TRAIL€42.1520 rev
Trending
90-day click momentum
JACK & JONES Jjebasic Softshell Hood Noos
JACK & JONES€29.894.2★
Kirkjubøur Hestur Herren SOFTSHELLjacke 10.000 mm Wassersäule mit Kapuze und Fleecefutter atmungsaktiv und wasserabweisend (DE/NL/SE/PL Alphanumerisch L Regular Regular Alvik Navy)
Kirkjubøur€32.234.5★
Huayuzh Softshelljacke für Herren Wasserdicht Winddicht Atmungsaktiv Outdoor Jacke Windbreaker Regenjacke Wandern Camping Blue L
Huayuzh€30.054.0★
360TRAIL Herren Softshelljacke Wasserdichte Übergangsjacke Winddichte Outdoorjacke Atmungsaktive Funktionsjacke Microfleece-Innenseite für Freizeit Wandern Radfahren Nachtsblau L
360TRAIL€42.154.6★
Columbia Softshell-Jacke für Herren Cascade Ridge II
Columbia€54.154.4★
What buyers say about outdoor softshelljacken für herren
What buyers praise and complain about, mined from review topics.What buyers love
“Top Produkt”
“Passt perfekt”
“Wasser fest, Wind Schutz, passt super sieht super aus”
“Warm”
“Softshelljake”
“Bequem”
“Absolut ihren preiswert”
“Super leicht”
“Wind und Wasserdicht, eine Top Jacke”
“Auch optisch macht sie einen modernen und sportlichen Eindruck”
What buyers complain about
“Fällt klein aus”
“Leider Schrott”
“Nach 3 Monaten normaler Nutzung ist der Reißverschluss defekt”
“falsche Farbe”
“Dünnes Material”
“Ärmel und Kapuze sind proportional zur Größe viel zu groß”
“Allerdings schweißtreibend wenn es 15-18° sind”
“Fühl mich nicht wohl darin”
“Beide Schultern nass”
“Designfehler”
Top return reasons
Common questions
- Is outdoor softshelljacken für herren profitable to sell on Amazon Germany?
- The niche generates €154K/yr across 113 tracked products. 0 of 21 products launched in the last 360 days are still selling. 90-day search growth is -23.3%. Flapen's verdict: Skip it (47/100).
- How competitive is the outdoor softshelljacken für herren niche?
- 22 brands and 133 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 63% of demand.
- What do buyers complain about in outdoor softshelljacken für herren?
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Reißverschlussqualität. The return rate is 13.8% — above our launch gate.
- When does demand for outdoor softshelljacken für herren peak?
- Demand peaks in Mar–Sep–Oct–Nov; the busiest month runs 4.2× the quietest.
- What does it cost to enter the outdoor softshelljacken für herren niche?
- Listings span €22.01–€128.19; the average listing price is €42.56 (sweet spot $15–$100). The average incumbent carries 720 reviews — the moat a new listing must climb.