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on cloud waterproof damen

Skip it

Weak search conversion (0.2%) — this niche doesn't clear our bar today.

Market size 12Growth 54Conversion 3Competition 95Returns 25Price range 61Avg price 74Brand share 26Review moat 28Quality gap 68

Competition

Incredible18%

top-5 click share — an open shelf

Avg price

Good€101.80

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good€8.74–€149.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+25.7%

90-day search growth — must beat 0% to launch

Review moat

Okay3,741.6

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Returns

Bad5.1%

return rate — above 5% kills the launch gate

Market size

Bad€46K

€46K/yr · 206K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, on cloud waterproof damen is a €46K/yr Amazon Germany market (206K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 44/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

on cloud waterproof damen market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
€25K–€51K
units × avg price
Conversion rate
0.2%
Avg BSR
#1,742
Page quality
0%
Prime
40%
Sponsored
49%
Out of stock
6.5%
Avg brand age
40 months
Avg seller age
175 days

Competition & brand share

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

Brands

19 rising

Sellers

294

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

18%

Top 20: 41%

Open market

9%

  • On70%
  • Skechers9%
  • tenhaag7%
  • Hawkwell2%
  • Giesswein2%
  • adidas2%
  • Open — no brand owns it (13 brands, 9%)

Demand

Weekly Amazon search volume, last 44 weeks — +25.7% search growth over the last 90 days.
7K5KSpike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26

Top on cloud waterproof damen search terms

  • on cloud 6 damen46K/yr
  • on schuhe damen cloud 617K/yr
  • one schuhe damen17K/yr
  • bc schuhe damen13K/yr
  • cloud 6 damen8K/yr
  • ons schuhe damen9K/yr
  • one cloud schuhe damen10K/yr
  • oncloud women8K/yr
  • on schuhe damen weiss9K/yr
  • on cloud waterproof damen18K/yr
All search terms

Top on cloud waterproof damen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€9234%€2K6%€3K8%€4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about on cloud waterproof damen

What buyers praise and complain about, mined from review topics.

What buyers love

Komfort insgesamt32%

“Bequeme Sneaker”

Gesamtgröße23%

“Passt ok”

Qualität insgesamt12%

“Super Qualität”

Farbe6%

“Super bequem 👍 Super leichter weicher bequemer Schuh ❤️Farbe grau mit orangenen Akzenten sieht klasse aus”

beworben Vs Tatsächliches Produkt4%

“Alles wie es sein soll”

Gewicht leicht2%

“Super leichter”

Preis-Leistungs-Verhältnis2%

“Sehr schöne Sneaker zum fairen Preis”

Übung/Sporteignung2%

“Perfekte Socken für Sport”

Weiches Gefühl2%

“Super weich”

Materialqualität2%

“angenehmes Material,”

What buyers complain about

Gesamtgröße31%

“Fällt kleiner aus”

Haltbarkeit13%

“Nach wenigen Malen innen leider schön defekt”

Qualität insgesamt11%

“enttäuschtende Qualität”

Farbe5%

“Weißer Schuh”

Füße fit3%

“Fallen relativ schmal aus”

Wasserbeständigkeit2%

“Preis passt; einzig fällt auf, dass das Zeichen ‚waterproof‘ wie bei anderen Schuhen desselben Types nicht am Schuh selbst angebracht ist.”

Geruch2%

“Chemikaliengeruch”

Lücke/Loch2%

“Schlechte Qualität, sehr schnell Löcher”

Preis-Leistungs-Verhältnis2%

“Sehr teure Schuhe”

Dicke1%

“oben drauf dünn.”

Top return reasons

Gesamtgröße39%
Füße fit20%
Farbe12%
Breite8%
Komfort insgesamt3%
Materialqualität2%
Länge2%
Haftung/Klebrigkeit1%
beworben Vs Tatsächliches Produkt1%
Produktzustand1%

Common questions

Is on cloud waterproof damen profitable to sell on Amazon Germany?
The niche generates €46K/yr across 124 tracked products. 0 of 9 products launched in the last 360 days are still selling. 90-day search growth is +25.7%. Flapen's verdict: Skip it (44/100).
How competitive is the on cloud waterproof damen niche?
19 brands and 294 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in on cloud waterproof damen?
Top complaints mined from reviews: Gesamtgröße, Haltbarkeit, Qualität insgesamt. The return rate is 5.1% — above our launch gate.
What does it cost to enter the on cloud waterproof damen niche?
Listings span €8.74–€149.13; the average listing price is €101.80 (sweet spot $15–$100). The average incumbent carries 3,742 reviews — the moat a new listing must climb.