Nur Die Strumpfhosen

Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -36.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €321K a year.

Searches, last 12 months

2.8M

Growth, 90 days vs prior 90

-36.1%

Conversion, latest week

1.3%

Market size, estimated

€321Ka year

Peak month

November4.7× the quietest month

Top search term

strumpfhosen damen1.0M searches a year

Listings sell for €9.22 on average, from €3.00 to €15.93. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 100 to 250 of them. At €9.22 that is €922 to €2K a year per listing.

Average price

€9.22under the $15 to $100 sweet spot

Price range

€3.00–€15.93

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

40K–50K

Units per listing a year

100–250

Revenue per listing a year

€922–€2K

Returns

3.2%of orders · Amazon Germany median 1.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #95 within Socken & Strümpfe. It carries 1,120 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#95in Socken & Strümpfe

Average rating

4.17 starsAmazon Germany average 4.37 stars

Average reviews

1,120per listing

Listings tracked

99

16 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months