Nur Die Strumpfhosen

Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -36.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €321K a year.

Searches, last 12 months

2.8M

Growth, 90 days vs prior 90

-36.1%

Conversion, latest week

1.3%

Market size, estimated

€321Ka year

Peak month

November4.7× the quietest month

Top search term

strumpfhosen damen1.0M searches a year

Listings sell for €9.22 on average, from €3.00 to €15.93. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 100 to 250 of them. At €9.22 that is €922 to €2K a year per listing.

Average price

€9.22under the $15 to $100 sweet spot

Price range

€3.00–€15.93

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

40K–50K

Units per listing a year

100–250

Revenue per listing a year

€922–€2K

Returns

3.2%of orders · Amazon Germany median 1.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #95 within Socken & Strümpfe. It carries 1,120 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

5.7%

Average rank

#95in Socken & Strümpfe

Average rating

4.17 starsAmazon Germany average 4.37 stars

Average reviews

1,120per listing

Listings tracked

99

16 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months