Is nur die strumpfhosen profitable to sell on Amazon Germany?

The niche generates €321K/yr across 99 tracked products. 0 of 16 products launched in the last 360 days are still selling. 90-day search growth is -36.1%. Flapen's verdict: Worth a look (50/100).

How competitive is the nur die strumpfhosen niche?

29 brands and 64 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 59% of demand.

What do buyers complain about in nur die strumpfhosen?

Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Haltbarkeit. The return rate is 3.2%.

When does demand for nur die strumpfhosen peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 4.7× the quietest.

What does it cost to enter the nur die strumpfhosen niche?

Listings span €3.00–€15.93; the average listing price is €9.22 (sweet spot $15–$100). The average incumbent carries 1,120 reviews — the moat a new listing must climb.

nur die strumpfhosen

Worth a look

Shows a fragmented shelf (top 5 take 20% of clicks), but soft demand (-36.1% this quarter) keeps it on the watch list.

Competition

Great20%

top-5 click share — an open shelf

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Brand share

Great59%

top-5 brand share — no brand owns this niche

Review moat

Good1,119.97

avg incumbent reviews — the moat a new listing must climb

Market size

Good€321K

€321K/yr · 2.8M searches

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Avg price

Okay€9.22

avg listing price — sweet spot $15–$100

Conversion

Bad1.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-36.1%

90-day search growth — must beat 0% to launch

Price range

Bad€3.00–€15.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals No Dominant Brand

According to Flapen's Amazon Germany niche tracking, nur die strumpfhosen is a €321K/yr Amazon Germany market (2.8M searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

nur die strumpfhosen market data

Units sold / yr: 40K–50K; avg 100–250/product
Revenue / yr: €369K–€461K; units × avg price
Conversion rate: 1.3%
Avg BSR: #95
Page quality: 0%
Prime: 100%
Sponsored: 91%
Out of stock: 5.7%
Avg brand age: 49 months
Avg seller age: 175 days

Competition & brand share

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

Brands

29 falling

Sellers

Top-5 brand share

59%

Top 20: 96%

Top-5 click share

20%

Top 20: 49%

Open market

34%

Nur Die18%
FALKE13%
EVERSWE13%
MANZI8%
AMIYOYO7%
DIKER7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -36.1% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.7×

Open Trend

Top nur die strumpfhosen search terms

strumpfhosen damen1.0M/yr -42.1%0.8% conv.
strumpfhose230K/yr -34.2%0.4% conv.
strumpfhose damen hautfarbe132K/yr +21.6%1.5% conv.
strumpfhosen für damen174K/yr -17.5%0.1% conv.
feinstrumpfhose damen112K/yr +0.8%1.1% conv.
strumpfhosen damen muster207K/yr -61.8%0.7% conv.
nur die strumpfhosen137K/yr -36.4%1.4% conv.
strumpfhosen damen grosse grössen87K/yr -19.7%1.3% conv.
falke strumpfhose damen116K/yr -43.5%0.6% conv.
strumpfhosen71K/yr -20.6%0.3% conv.

All search terms

Top nur die strumpfhosen products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

AMIYOYO Strumpfhosen Damen 80 DEN Ultra Blickdichte Microfaser Feinstrumpfhose Warm Haltbar mit Komfortbund

AMIYOYO€5.314.0★19 rev

FALKE Damen Strumpfhose Shelina 12 DEN W Ti ultra-transparent einfarbig 1 Stück Hautfarben Sun 4299 S

FALKE€9.634.3★1,795 rev

AKKQHH Strumpfhosen Damen 80 Den Blickdicht Microfaser Bequeme Feinstrumpfhose (Schwarz L-XL)

AKKQHH€5.054.2★133 rev

DORALLURE Strumpfhosen Damen Grosse Grössen 60DEN Semi-Blickdicht Nylonstrumpfhose

DORALLURE€9.074.3★1,953 rev

Nur Die Goodbye Laufmaschen 20 DEN Strumpfhose verhindert Laufmaschen transparente Fein-Strumpfhose matte Optik Damen schwarz M

Nur Die€5.764.2★522 rev

Newest

by launch date

DIKER 3er-Pack Strumpfhosen Damen 20 DEN Strumpfhosen für Damen Dünn mit Hoher Elastizität und Hohe Taille Verstärkte Fußspitze Seidig Matte Optik Hautfarben

DIKER€10.3068 rev

4mo ago

DIKER 3er-Pack Strumpfhosen Damen 20 DEN Strumpfhosen für Damen Dünn mit Hoher Elastizität und Hohe Taille Verstärkte Fußspitze Seidig Matte Optik Braun

DIKER€9.8068 rev

5mo ago

Yilanmy Bauchweg Strumpfhosen für Damen Shapewear 20D Transparente Shaping Strumpfhosen Feinstrumpfhose Damen(Hautfarbe M

Yilanmy€10.8877 rev

6mo ago

AMIYOYO Strumpfhosen Damen 80 DEN Ultra Blickdichte Microfaser Feinstrumpfhose Warm Haltbar mit Komfortbund

AMIYOYO€5.3119 rev

6mo ago

AKKQHH Strumpfhosen Damen 80 Den Blickdicht Microfaser Bequeme Feinstrumpfhose (Schwarz L-XL)

AKKQHH€5.05133 rev

1y ago

What buyers say about nur die strumpfhosen

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße22%

“Passt”

Wärme13%

“warm”

Komfort insgesamt11%

“super bequem”

Qualität insgesamt10%

“Super Produkt”

Farbe5%

“Super bronzefarben”

Preis-Leistungs-Verhältnis4%

“Schön und preiswert”

Materialqualität3%

“Material angenehm”

Form/Stil3%

“gut zu verschiedenen Outfits”

Dehnbarkeit/Erweiterbarkeit/Elastizität2%

“Das Material aus Nylon und Elasthan fühlt sich angenehm weich an, ist sehr elastisch und passt sich dem Körper gut an”

Weiches Gefühl2%

“Schon beim Anziehen merkt man, wie angenehm weich und elastisch das Material ist”

What buyers complain about

Gesamtgröße15%

“Fragliche Passform”

Qualität insgesamt11%

“Tolle QUALITÄT, SCHLECHT verarbeitet”

Haltbarkeit9%

“geringe Haltbarkeit”

Nähen/Finish/Polieren6%

“Naht gerissen”

Preis-Leistungs-Verhältnis5%

“dafür sind sie zu teuer”

Taillenpassform4%

“Geändert auf High Waist - schade”

Kompression2%

“Keine Kompression”

Transparenz2%

“nicht mehr transparent”

Materialqualität1%

“empfindlichem Material.”

Benutzerfreundlichkeit1%

“etwas schwerer anzuziehen,”

Top return reasons

Gesamtgröße34%

Farbe20%

Lücke/Loch6%

Dünn5%

Länge4%

Qualität insgesamt4%

Breite4%

beworben Vs Tatsächliches Produkt3%

Haltbarkeit2%

Materialqualität2%

Common questions

Is nur die strumpfhosen profitable to sell on Amazon Germany?: The niche generates €321K/yr across 99 tracked products. 0 of 16 products launched in the last 360 days are still selling. 90-day search growth is -36.1%. Flapen's verdict: Worth a look (50/100).
How competitive is the nur die strumpfhosen niche?: 29 brands and 64 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in nur die strumpfhosen?: Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Haltbarkeit. The return rate is 3.2%.
When does demand for nur die strumpfhosen peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 4.7× the quietest.
What does it cost to enter the nur die strumpfhosen niche?: Listings span €3.00–€15.93; the average listing price is €9.22 (sweet spot $15–$100). The average incumbent carries 1,120 reviews — the moat a new listing must climb.