New Era Cap

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +350.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €230K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

+350.1%

Conversion, latest week

1.2%

Market size, estimated

€230Ka year

Peak month

July6.4× the quietest month

Top search term

cap damen475K searches a year

Listings sell for €13.62 on average, from €6.83 to €31.69. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €13.62 that is €3K to €7K a year per listing.

Average price

€13.62under the $15 to $100 sweet spot

Price range

€6.83–€31.69

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

15K–20K

Units per listing a year

250–500

Revenue per listing a year

€3K–€7K

Returns

5.1%of orders · Amazon Germany median 1.1%

81% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #121 within Accessoires. It carries 2,707 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

93%

Out of stock, average day

0.7%

Average rank

#121in Accessoires

Average rating

4.36 starsAmazon Germany average 4.37 stars

Average reviews

2,707per listing

Listings tracked

58

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

46 months