Is Muttertagsgeschenk Oma profitable to sell on Amazon Germany?

Flapen scores Muttertagsgeschenk Oma 65 out of 100 on Amazon Germany, a Pass. Shoppers spend €27K a year across 60 tracked products. 1 of the 23 products launched in the last year cleared the first-year sales bar. Search demand grew >1,000% in the last 90 days.

How competitive is the Muttertagsgeschenk Oma niche on Amazon Germany?

52 brands and 65 sellers compete in Muttertagsgeschenk Oma on Amazon Germany. The top 5 Muttertagsgeschenk Oma products take 30% of clicks, and the top 5 brands take 39%.

What do buyers complain about in Muttertagsgeschenk Oma?

Muttertagsgeschenk Oma buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, and Geschenk Zweck. An estimated 0.6% of orders come back.

What does it cost to enter the Muttertagsgeschenk Oma niche?

Muttertagsgeschenk Oma sells for €12.97 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €5.70 to €32.91. The average product has 344 reviews, the count a new listing must catch up to.

Muttertagsgeschenk Oma

Pass

Muttertagsgeschenk Oma scores 65 out of 100, a Pass. Shoppers spend an estimated $27K a year here, search demand grew >1,000% this quarter, and an estimated 0.6% of orders come back.

Filters Trending No Dominant Brand

Flapen Score: 65
65 / 100Top 3% of 2,560 Fashion niches · +19 vs the category median of 46
Market size: €27K/yr70K searches / yr
90-day growth: >1,000%search demand this quarter
Competition: 30%top-5 click share · 52 brands · 65 sellers

Flapen Score

Muttertagsgeschenk Oma against its category

The dotted line is the Fashion average. Past it, Muttertagsgeschenk Oma is stronger. Inside it, weaker.

65Pass

This niche Category average

See the method

Market

The Muttertagsgeschenk Oma market on Amazon at a glance

Shoppers on Amazon Germany searched for Muttertagsgeschenk Oma 70K times last year and spent an estimated €27K. The top 5 brands take 39% of clicks. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated €27K a year.

Searches, last 12 months: 70K
Growth, 90 days vs prior 90: >1,000%
Conversion, latest week: 2.9%
Market size, estimated: €27Ka year
Top search term: muttertagsgeschenk oma41K searches a year

02 · Price

A sale here is worth €12.97.

Listings sell for €12.97 on average, from €5.70 to €32.91. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €12.97 that is €0 to €1K a year per listing.

Average price: €12.97under the $15 to $100 sweet spot
Price range: €5.70–€32.91
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 2K–2K
Units per listing a year: 0–100
Revenue per listing a year: €0–€1K
Returns: 0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #392 within Kleidung für spezielle Anlässe. It carries 344 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 93%
Out of stock, average day: 3.1%
Average rank: #392in Kleidung für spezielle Anlässe
Average rating: 4.59 starsAmazon Germany average 4.37 stars
Average reviews: 344per listing
Listings tracked: 60

04 · Newcomers

1 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 23
Successful launches: 1Amazon's first-year sales bar
Average brand age: 21 months

Products

Top Muttertagsgeschenk Oma products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

52 falling

Sellers

Top-5 brand share

39%

Top 20: 76%

Top-5 click share

30%

Top 20: 71%

Open market

57%

Brand 113%
Brand 29%
Brand 38%
Brand 45%
Brand 54%
Brand 64%

Demand

Muttertagsgeschenk Oma search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May · busiest ÷ quietest = 450.3× · 10 of 12 months tracked

Search terms

Top Muttertagsgeschenk Oma search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

muttertagsgeschenk oma41K/yr >1,000%1.7% conv.
muttertag oma10K/yr >1,000%1.8% conv.
geschenk muttertag oma7K/yr >1,000%1.6% conv.
muttertagsgeschenk für oma5K/yr >1,000%1.8% conv.
muttertagsgeschenke für oma5K/yr >1,000%1.9% conv.
oma geschenk muttertag2K/yr >1,000%2.0% conv.

Reviews and returns

What reviews say buyers love and hate about Muttertagsgeschenk Oma

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Geschenk Zweck”

15%of negative reviews mention “Gesamtgröße”

0.6%of orders come back

“kleiner als erwartet”

A buyer, on “Gesamtgröße”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Muttertagsgeschenk Oma questions

Answered from the same tracked data.

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