Is Muttertagsgeschenk profitable to sell on Amazon Germany?

Flapen scores Muttertagsgeschenk 62 out of 100 on Amazon Germany, a Maybe. Shoppers spend €1.4M a year across 15 tracked products. 1 of the 3 products launched in the last year cleared the first-year sales bar. Search demand grew +849.9% in the last 90 days.

How competitive is the Muttertagsgeschenk niche on Amazon Germany?

15 brands and 19 sellers compete in Muttertagsgeschenk on Amazon Germany. The top 5 Muttertagsgeschenk products take 70% of clicks, and the top 5 brands take 70%.

What do buyers complain about in Muttertagsgeschenk?

Muttertagsgeschenk buyers on Amazon Germany complain most about Qualität insgesamt, Gesamtgröße, and Druckqualität. An estimated 0.3% of orders come back.

When does demand for Muttertagsgeschenk peak?

Search demand for Muttertagsgeschenk on Amazon Germany peaks in May–Dec, and the busiest month runs 33.6× the quietest.

What does it cost to enter the Muttertagsgeschenk niche?

Muttertagsgeschenk sells for €16.33 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €3.99 to €32.91. The average product has 633 reviews, the count a new listing must catch up to.

Muttertagsgeschenk

Maybe

Search demand grew +849.9% this quarter. But buyers convert on only 1.2% of searches, so Muttertagsgeschenk is a Maybe.

Filters Trending Low Review Barrier

Flapen Score: 62
62 / 100Top 5% of 2,560 Fashion niches · +16 vs the category median of 46
Market size: €1.4M/yr7.5M searches / yr
90-day growth: +849.9%search demand this quarter
Competition: 70%top-5 click share · 15 brands · 19 sellers

Flapen Score

Muttertagsgeschenk against its category

The dotted line is the Fashion average. Past it, Muttertagsgeschenk is stronger. Inside it, weaker.

62Maybe

This niche Category average

See the method

Market

The Muttertagsgeschenk market on Amazon at a glance

Shoppers on Amazon Germany searched for Muttertagsgeschenk 7.5M times last year and spent an estimated €1.4M. The top 5 brands take 70% of clicks. Demand peaks in May–Dec. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 7.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +849.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.4M a year.

Searches, last 12 months: 7.5M
Growth, 90 days vs prior 90: +849.9%
Conversion, latest week: 1.2%
Market size, estimated: €1.4Ma year
Peak month: May33.6× the quietest month
Top search term: muttertagsgeschenk3.0M searches a year

02 · Price

A sale here is worth €16.33.

Listings sell for €16.33 on average, from €3.99 to €32.91. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At €16.33 that is €98K to €131K a year per listing.

Average price: €16.33inside the $15 to $100 sweet spot
Price range: €3.99–€32.91
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 125K–150K
Units per listing a year: 6,000–8,000
Revenue per listing a year: €98K–€131K
Returns: 0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #173 within Kleidung für spezielle Anlässe. It carries 633 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 87%
Out of stock, average day: 1.5%
Average rank: #173in Kleidung für spezielle Anlässe
Average rating: 4.61 starsAmazon Germany average 4.37 stars
Average reviews: 633per listing
Listings tracked: 15

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 3
Successful launches: 1Amazon's first-year sales bar
Average brand age: 30 months

Products

Top Muttertagsgeschenk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

Brands

15 falling

Sellers

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

25%

Brand 145%
Brand 28%
Brand 37%
Brand 45%
Brand 55%
Brand 64%

Demand

Muttertagsgeschenk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May, Dec · busiest ÷ quietest = 33.6×

Search terms

Top Muttertagsgeschenk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

muttertagsgeschenk3.0M/yr >1,000%0.5% conv.
muttertag910K/yr >1,000%0.1% conv.
muttertagsgeschenke für mama601K/yr >1,000%0.3% conv.
geschenk muttertag160K/yr >1,000%0.1% conv.
mama geschenk490K/yr +32.4%0.3% conv.
muttertag geschenk130K/yr >1,000%0.2% conv.
mama443K/yr +23.2%0.1% conv.
muttertagsgeschenk personalisiert69K/yr >1,000%0.1% conv.
geburtstagsgeschenk für mama239K/yr -10.9%0.5% conv.
geschenke für mama578K/yr -38.7%0.4% conv.

Reviews and returns

What reviews say buyers love and hate about Muttertagsgeschenk

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Geschenk Zweck”

14%of negative reviews mention “Qualität insgesamt”

0.3%of orders come back

“Qualität miserabel, völlig überteuert”

A buyer, on “Qualität insgesamt”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Muttertagsgeschenk questions

Answered from the same tracked data.

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