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Mütze Schal & Handschuh-sets Für Damen

Fail

Shoppers spend an estimated $0 a year here, so Mütze Schal & Handschuh-sets Für Damen is a Fail.

Flapen Score
37
37 / 100
Ranks 2,173 of 2,560 Fashion niches · −9 vs the category median of 46
Market size
€0/yr382K searches / yr
90-day growth
-97.2%search demand this quarter
Competition
42%top-5 click share · 24 brands · 25 sellers

Flapen Score

Mütze Schal & Handschuh-sets Für Damen against its category

The dotted line is the Fashion average. Past it, Mütze Schal & Handschuh-sets Für Damen is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mütze Schal & Handschuh-sets Für Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Mütze Schal & Handschuh-sets Für Damen 382K times last year and spent an estimated €0. The top 5 brands take 65% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 382K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -97.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €0 a year.

Searches, last 12 months
382K
Growth, 90 days vs prior 90
-97.2%
Conversion, latest week
0.0%
Market size, estimated
€0a year
Peak month
December270.5× the quietest month
Top search term
mütze schal set damen77K searches a year

02 · Price

A sale here is worth €20.08.

Listings sell for €20.08 on average, from €7.67 to €111.10. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €20.08 that is €0 to €2K a year per listing.

Average price
€20.08inside the $15 to $100 sweet spot
Price range
€7.67–€111.10
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
7.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 36.1% of listings are out of stock. The average listing ranks #112 within Accessoires. It carries 690 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
91%
Out of stock, average day
36.1%
Average rank
#112in Accessoires
Average rating
4.38 starsAmazon Germany average 4.37 stars
Average reviews
690per listing
Listings tracked
35

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Mütze Schal & Handschuh-sets Für Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 rising

Sellers

25

Top-5 brand share

65%

Top 20: 95%

Top-5 click share

42%

Top 20: 83%

Open market

31%

  • Brand 126%
  • Brand 223%
  • Brand 37%
  • Brand 45%
  • Brand 54%
  • Brand 64%

Demand

Mütze Schal & Handschuh-sets Für Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KPrime Day '24Spike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 270.5×

Search terms

Top Mütze Schal & Handschuh-sets Für Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mütze schal set damen77K/yr
  • mütze und schal set damen49K/yr
  • mütze schal & handschuh-sets für damen30K/yr
  • mütze schal handschuhe set damen36K/yr
  • winterset damen7K/yr
  • mütze schal8K/yr
  • schal und mütze set damen45K/yr
  • mütze und schal8K/yr
  • mützen set damen10K/yr
  • mütze schal set10K/yr

Reviews and returns

What reviews say buyers love and hate about Mütze Schal & Handschuh-sets Für Damen

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Wärme”
21%of negative reviews mention “Gesamtgröße”
7.8%of orders come back
“die Handschuhe sind mir minimal zu klein”
A buyer, on “Gesamtgröße”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Mütze Schal & Handschuh-sets Für Damen questions

Answered from the same tracked data.