Is mütze pink profitable to sell on Amazon Germany?

The niche generates €45K/yr across 46 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -92.8%. Flapen's verdict: Skip it (40/100).

How competitive is the mütze pink niche?

29 brands and 79 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in mütze pink?

Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Farbe, Gesamtgröße. The return rate is 11.6% — above our launch gate.

When does demand for mütze pink peak?

Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 58.9× the quietest.

What does it cost to enter the mütze pink niche?

Listings span €3.32–€39.01; the average listing price is €13.37 (sweet spot $15–$100). The average incumbent carries 6,103 reviews — the moat a new listing must climb.

mütze pink

Skip it

Soft demand (-92.8% this quarter) — this niche doesn't clear our bar today.

Brand share

Great50%

top-5 brand share — no brand owns this niche

Competition

Great34%

top-5 click share — an open shelf

Price range

Good€3.32–€39.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good€13.37

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Review moat

Bad6,102.93

avg incumbent reviews — the moat a new listing must climb

Market size

Bad€45K

€45K/yr · 91K searches

Returns

Bad11.6%

return rate — above 5% kills the launch gate

Growth

Bad-92.8%

90-day search growth — must beat 0% to launch

Signals High Returns

According to Flapen's Amazon Germany niche tracking, mütze pink is a €45K/yr Amazon Germany market (91K searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

mütze pink market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: €33K–€40K; units × avg price
Conversion rate: 3.8%
Avg BSR: #502
Page quality: 0%
Prime: 85%
Sponsored: 74%
Out of stock: 18.4%
Avg brand age: 45 months
Avg seller age: 185 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

29 rising

Sellers

Top-5 brand share

50%

Top 20: 91%

Top-5 click share

34%

Top 20: 71%

Open market

45%

Hatsatar21%
DonDon8%
Hatstar8%
Balinco7%
styleBREAKER5%
PIECES5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -92.8% search growth over the last 90 days.

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 58.9×

Open Trend

Top mütze pink search terms

mütze pink17K/yr -93.0%3.3% conv.
pinke mütze11K/yr -91.8%2.0% conv.
mütze pink damen15K/yr -93.1%1.4% conv.
mütze rosa9K/yr -90.3%1.4% conv.
mütze rosa damen7K/yr -90.3%1.4% conv.
rosa mütze5K/yr -88.6%1.5% conv.
pinke mütze damen6K/yr -93.4%1.9% conv.
rosa mütze damen5K/yr -92.9%0.8% conv.
mütze damen rosa6K/yr -92.3%1.7% conv.
mütze damen pink12K/yr -97.6%1.1% conv.

All search terms

Top mütze pink products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

HatStar Wintermütze | Damen Beanie Mütze | Herren Feinstrick Beanie | für Frauen Männer Unisex | Cuffed Hats Weich & Warm (neon pink)

Hatsatar€8.164.5★1,302 rev

HatStar Wintermütze | Damen Beanie Mütze | Herren Feinstrick Beanie | für Frauen Männer Unisex | Cuffed Hats Weich & Warm (pastel pink)

Hatsatar€8.364.5★1,302 rev

Pieces Damen Pchexo Hood Noos Bc Beanie 17098381 Beetroot Purple Einheitsgröße

PIECES€10.664.4★184 rev

Werownsgso Strickmützen Beanie Mütze Herren Dünner Wintermütze Classics Mütze Herren Damen für Kalte Tage Outdoor (DE/NL/SE/PL Alphanumerisch Einheitsgröße Neonpink)

Werownsgso€6.684.2★35 rev

Balinco Jersey-Baumwolle Beanie für Herren & Damen Unisex Weiche Stretch-Strickmütze Leichte Ganzjahres Kopfbedeckung Bequeme Alltags-Outdoor-Mütze Pflegeleicht Einheitsgröße (Pink)

Balinco€11.334.3★4,513 rev

Newest

by launch date

Baesics Wintermütze Rosa mit Herz Damen Herren Unisex weiche kuschelige Strickmütze Beanie elastisch und warm One Size für Herbst und Winter Alltag und Outdoor Geschenk Frauen Männer

Baesics€18.8482 rev

10mo ago

Baesics Bommelmütze Damen Herren Leo Pink - Pudelmütze mit Kunstfell Pompon weicher Strick mit warmem Fleecefutter Leoparden Wintermütze Animalprint Unisex Erwachsene One Size 54-58 cm

Baesics€20.6989 rev

11mo ago

Occulto Herren & Damen Winter Mütze (Model: Eli) Beanie Rose

Occulto€10.68113 rev

11mo ago

Werownsgso Strickmützen Beanie Mütze Herren Dünner Wintermütze Classics Mütze Herren Damen für Kalte Tage Outdoor (DE/NL/SE/PL Alphanumerisch Einheitsgröße Neonpink)

Werownsgso€6.6835 rev

1y ago

s.Oliver Strickmütze aus Wollmix

s.Oliver€17.113 rev

1y ago

What buyers say about mütze pink

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße17%

“Passt”

Farbe15%

“Farbe wie abgebildet”

Qualität insgesamt10%

“Ich habe mich für die FURTALK Strickmütze entschieden, weil sie gut bewertet ist”

Materialqualität9%

“Angenehmes Material”

Weiches Gefühl7%

“wunderbar weich”

Komfort insgesamt7%

“nicht unruhig”

Dehnbarkeit/Erweiterbarkeit/Elastizität5%

“Material dehnt sich gut”

Schweißresistenz5%

“Unter der Mütze schwitze ich jedoch nicht – nicht einmal beim Fahrradfahren”

Wärme4%

“Super schön und warm”

Benutzerfreundlichkeit3%

“Gut zu tragen”

What buyers complain about

Preis-Leistungs-Verhältnis33%

“Preis - Leistung nicht gut”

Farbe28%

“die Farbe ist nicht so wie abgebildet,”

Gesamtgröße8%

“Schöne Mütze & tolle Qualität – leider viel zu groß”

Top return reasons

Farbe50%

Gesamtgröße27%

Breite6%

Qualität insgesamt3%

Materialqualität2%

Länge2%

Nacken fit2%

beworben Vs Tatsächliches Produkt1%

Knoten-/Fadenqualität1%

Form/Stil1%

Common questions

Is mütze pink profitable to sell on Amazon Germany?: The niche generates €45K/yr across 46 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -92.8%. Flapen's verdict: Skip it (40/100).
How competitive is the mütze pink niche?: 29 brands and 79 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in mütze pink?: Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Farbe, Gesamtgröße. The return rate is 11.6% — above our launch gate.
When does demand for mütze pink peak?: Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 58.9× the quietest.
What does it cost to enter the mütze pink niche?: Listings span €3.32–€39.01; the average listing price is €13.37 (sweet spot $15–$100). The average incumbent carries 6,103 reviews — the moat a new listing must climb.