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Mütze Mit Nackenschutz

Maybe

Search demand grew +731.4% this quarter. But shoppers spend an estimated $21K a year here, so Mütze Mit Nackenschutz is a Maybe.

Filters Trending
Flapen Score
56
56 / 100
Top 17% of 2,560 Fashion niches · +10 vs the category median of 46
Market size
€21K/yr86K searches / yr
90-day growth
+731.4%search demand this quarter
Competition
23%top-5 click share · 25 brands · 64 sellers

Flapen Score

Mütze Mit Nackenschutz against its category

The dotted line is the Fashion average. Past it, Mütze Mit Nackenschutz is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mütze Mit Nackenschutz market on Amazon at a glance

Shoppers on Amazon Germany searched for Mütze Mit Nackenschutz 86K times last year and spent an estimated €21K. The top 5 brands take 69% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +731.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €21K a year.

Searches, last 12 months
86K
Growth, 90 days vs prior 90
+731.4%
Conversion, latest week
1.4%
Market size, estimated
€21Ka year
Top search term
mütze mit nackenschutz10K searches a year

02 · Price

A sale here is worth €17.20.

Listings sell for €17.20 on average, from €9.10 to €24.30. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €17.20 that is €0 to €2K a year per listing.

Average price
€17.20inside the $15 to $100 sweet spot
Price range
€9.10–€24.30
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
4.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #289 within Sportartspezifische Bekleidung. It carries 702 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
92%
Out of stock, average day
2.8%
Average rank
#289in Sportartspezifische Bekleidung
Average rating
4.45 starsAmazon Germany average 4.37 stars
Average reviews
702per listing
Listings tracked
75

04 · Newcomers

2 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
2Amazon's first-year sales bar
Average brand age
46 months

Products

Top Mütze Mit Nackenschutz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

25 falling

Sellers

64

Top-5 brand share

69%

Top 20: 97%

Top-5 click share

23%

Top 20: 57%

Open market

27%

  • Brand 128%
  • Brand 224%
  • Brand 38%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Search terms

Top Mütze Mit Nackenschutz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mütze mit nackenschutz10K/yr
  • kappe mit nackenschutz herren11K/yr
  • cap mit nackenschutz herren8K/yr
  • kappe mit nackenschutz7K/yr
  • hut mit nackenschutz herren6K/yr
  • nackenschutz sonne6K/yr
  • sonnenhut mit nackenschutz herren6K/yr
  • cap mit nackenschutz6K/yr
  • sonnenhut mit nackenschutz damen5K/yr
  • hut mit nackenschutz5K/yr

Reviews and returns

What reviews say buyers love and hate about Mütze Mit Nackenschutz

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Gesamtgröße”
49%of negative reviews mention “Gesamtgröße”
4.4%of orders come back
“Fällt klein aus”
A buyer, on “Gesamtgröße”49% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Mütze Mit Nackenschutz questions

Answered from the same tracked data.