moonboots
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Review moat
Incredible67.79avg incumbent reviews — the moat a new listing must climb
Avg price
Great€89.31avg listing price — sweet spot $15–$100
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay€27.22–€176.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad91%top-5 brand share — brand-locked demand
Returns
Bad11.0%return rate — above 5% kills the launch gate
Market size
Bad€0€0/yr · 458K searches
Growth
Bad-97.2%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon Germany niche tracking, moonboots is a €0/yr Amazon Germany market (458K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 30/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
moonboots market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- €89K–€112K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #7,543
- Page quality
- 0%
- Prime
- 30%
- Sponsored
- 45%
- Out of stock
- 20.2%
- Avg brand age
- 42 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
45
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
45%
Top 20: 87%
Open market
7%
- Moon Boot67%
- CLYCTIP7%
- ZOSCGJMY7%
- Circle Five7%
- Kefas4%
- cdsnxore2%
- Open — no brand owns it (5 brands, 7%)
Demand
Weekly Amazon search volume, last 34 weeks — -97.2% search growth over the last 90 days.Top moonboots search terms
- moon boots201K/yr
- moonboots63K/yr
- moon boots damen120K/yr
- moon boot damen30K/yr
- moon boot24K/yr
- moonboot5K/yr
- moonboots damen7K/yr
- moon boots damen wasserdicht10K/yr
Top moonboots products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Moon Boot Icon Low Nylon - 36-38
Moon Boot€130.154.4★43 rev

Moon Boot Icon Nylon Schneestiefel Black/White 2MONW2024036 Black/White 39-41
Moon Boot€107.190.0★0 rev

Moon Boot Icon Glance Snowboots Damen
Moon Boot€151.385.0★9 rev

Moon Boot ICON Nylon - 35-38
Moon Boot€129.074.4★20 rev

CLYCTIP Warm Gefüttert Winterschuhe Damen Schneestiefel Wasserdicht Outdoor Trekking Wanderschuhe Gr. 37-42 (Weiß Erwachsene Damen 37 Numerisch EU Schuhgrößensystem M)
CLYCTIP€41.704.4★353 rev
Newest
by launch date
Moon Boot Icon Nylon Schneestiefel Black/White 2MONW2024036 Black/White 39-41
Moon Boot€107.190 rev

cdsnxore Warm Gefüttert Winterschuhe Damen Schneestiefel Wasserdicht Outdoor Trekking Wanderschuhe Gr. 36-42 (beige 37 Erwachsene Damen 37 Numerisch EU Schuhgrößensystem M)
cdsnxore€34.1477 rev

Moon Boot MB ICON Low NOLAC Grün 36/38
Moon Boot€113.230 rev

Moon Boot Icon Low urbaner Fleece Winterstiefel Camel EU 39-41 Kuschelige Winterstiefel
Moon Boot€176.671 rev

Moon Boot Icon Glance Snowboots Damen
Moon Boot€131.480 rev
Trending
90-day click momentum
Moon Boot Icon Nylon Schneestiefel Black/White 2MONW2024036 Black/White 39-41
Moon Boot€107.190.0★

Circle Five Kälteschutzstiefel Thermo Boots mit Klettverschluss bis -40 Grad Größe 43
Circle Five€58.293.5★

Circle Five Kälteschutzstiefel Thermo Boots mit Klettverschluss bis -40 Grad Größe 38
Circle Five€59.153.5★

Veelau Meieer Damen Stiefel Plattform Stiletto Schnürstiefel Punk Motorrad Overknees Lackstiefel Schenkelhoch Schwarz 39 EU
Veelau Meieer€70.374.7★

Moon Boot MB Luna Low Boot Suede - 38
Moon Boot€51.640.0★
What buyers say about moonboots
What buyers praise and complain about, mined from review topics.What buyers love
“Schön warm, halten, was sie versprechen”
“Passform super”
“"Superboots" Gibt nichts besseres bei Schnee!!!.”
“Etwas Grip hat es auch, sodass man im Schnee nicht so leicht ausrutscht”
“Naja, ich dachte an robustere Stiefel und habe sie zurückgeschickt, da es für mich Innenschuhe mit formloser Hülle sind”
“Super Qualität, super Grip”
“Ist sehr bequem”
“sie sind auf jeden Fall Ihren Preis wert”
“Wie warm sie halten, oder ob sie wasserdicht sind, kann ich erst später sagen”
“Das Futter ist schön kuschelig”
What buyers complain about
“Passt nicht die große”
“NICHT wasserdicht”
“In der Produktangabe steht: wasserdicht. Das stimmt leider nicht”
“Keine gute Qualität”
“Schuhe waren nach zwei Tagen kaputt und gingen zurück”
Top return reasons
Common questions
- Is moonboots profitable to sell on Amazon Germany?
- The niche generates €0/yr across 33 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -97.2%. Flapen's verdict: Skip it (30/100).
- How competitive is the moonboots niche?
- 11 brands and 45 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in moonboots?
- Top complaints mined from reviews: Gesamtgröße, Wasserbeständigkeit, beworben Vs Tatsächliches Produkt. The return rate is 11.0% — above our launch gate.
- What does it cost to enter the moonboots niche?
- Listings span €27.22–€176.67; the average listing price is €89.31 (sweet spot $15–$100). The average incumbent carries 68 reviews — the moat a new listing must climb.