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Mini Schirm

Maybe

Products sell for $19.31 on average, inside the sweet spot. But shoppers spend an estimated $56K a year here, so Mini Schirm is a Maybe.

Flapen Score
55
55 / 100
Top 20% of 2,560 Fashion niches · +9 vs the category median of 46
Market size
€56K/yr96K searches / yr
90-day growth
+49.5%search demand this quarter
Competition
38%top-5 click share · 19 brands · 57 sellers

Flapen Score

Mini Schirm against its category

The dotted line is the Fashion average. Past it, Mini Schirm is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mini Schirm market on Amazon at a glance

Shoppers on Amazon Germany searched for Mini Schirm 96K times last year and spent an estimated €56K. The top 5 brands take 76% of clicks. Demand peaks in Jul–Aug–Sep–Oct–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +49.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €56K a year.

Searches, last 12 months
96K
Growth, 90 days vs prior 90
+49.5%
Conversion, latest week
3.0%
Market size, estimated
€56Ka year
Peak month
September3.4× the quietest month
Top search term
knirps mini ultralight29K searches a year

02 · Price

A sale here is worth €19.31.

Listings sell for €19.31 on average, from €7.66 to €32.32. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €19.31 that is €0 to €2K a year per listing.

Average price
€19.31inside the $15 to $100 sweet spot
Price range
€7.66–€32.32
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
2.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

64% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 10.2% of listings are out of stock. The average listing ranks #66 within Regenschirme. It carries 4,487 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
89%
Out of stock, average day
10.2%
Average rank
#66in Regenschirme
Average rating
4.21 starsAmazon Germany average 4.37 stars
Average reviews
4,487per listing
Listings tracked
47

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Mini Schirm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

19 falling

Sellers

57

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

38%

Top 20: 76%

Open market

21%

  • Brand 150%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 54%
  • Brand 63%

Demand

Mini Schirm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KBlack Friday '24Holiday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Mini Schirm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • knirps mini ultralight29K/yr
  • mini regenschirm ultraleicht19K/yr
  • knirps regenschirm mini10K/yr
  • kleiner regenschirm mini6K/yr
  • minischirm6K/yr
  • mini knirps für handtasche5K/yr
  • mini schirm leicht5K/yr
  • knirps mini5K/yr
  • mini knirps5K/yr
  • schirm ultraleicht4K/yr

Reviews and returns

What reviews say buyers love and hate about Mini Schirm

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”
30%of negative reviews mention “Haltbarkeit”
2.7%of orders come back
“nach 1 monat defekt”
A buyer, on “Haltbarkeit”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Mini Schirm questions

Answered from the same tracked data.