midlayer herren
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Incredible€40.30avg listing price — sweet spot $15–$100
Brand share
Great42%top-5 brand share — no brand owns this niche
Price range
Great€9.75–€115.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,157.3avg incumbent reviews — the moat a new listing must climb
Market size
Bad€0€0/yr · 103K searches
Growth
Bad-86.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Returns
Bad12.7%return rate — above 5% kills the launch gate
According to Flapen's Amazon Germany niche tracking, midlayer herren is a €0/yr Amazon Germany market (103K searches/yr). The top 5 brands hold 42% of demand. Verdict: Skip it — 41/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
midlayer herren market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- €30K–€40K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #314
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 93%
- Out of stock
- 5.7%
- Avg brand age
- 53 months
- Avg seller age
- 185 days
Competition & brand share
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.Brands
40 rising
Sellers
182
Top-5 brand share
42%
Top 20: 91%
Top-5 click share
18%
Top 20: 46%
Open market
52%
- VAUDE13%
- RevolutionRace8%
- 33,000ft8%
- BROKIG8%
- Mammut6%
- Jack Wolfskin5%
Demand
Weekly Amazon search volume, last 24 weeks — -86.1% search growth over the last 90 days.Top midlayer herren search terms
- midlayer herren33K/yr
- wanderpullover herren6K/yr
- skirolli herren25K/yr
- skipullover7K/yr
- ski oberteil herren7K/yr
- ski shirt herren langarm5K/yr
- ski pullover6K/yr
- ski rolli herren langarm5K/yr
- skirolli5K/yr
- skishirt herren4K/yr
Top midlayer herren products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BROKIG Leichte Hoodie Herren Schnelltrocknende Laufjacke Atmungsaktives Kapuzenpullover Trainingsjacke mit Reißverschluss(Schwarz L)
BROKIG€28.804.4★289 rev
Under Armour Herren Tech 2.0 1/2 Zip sportliches Longsleeve schnell trocknendes Langarmshirt für Männer
Under Armour€21.814.5★28,178 rev
VAUDE Herren Fleecepullover Livigno Halfzip II warm schnell trocknend atmungsaktiv Passform: Slim fit black L
VAUDE€38.334.5★173 rev
CARWORNIC Herren Langarmshirt Half Zip Sportshirt Laufshirt 1/4 Zip Pullover Leicht Atmungsaktiv Gym Jogging Trainingsshirt mit Stehkragen
CARWORNIC€20.044.3★449 rev
BROKIG Leichte Hoodie Herren Schnelltrocknende Laufjacke Atmungsaktives Kapuzenpullover Trainingsjacke mit Reißverschluss(Dunkelgrau L)
BROKIG€29.344.4★289 rev
Newest
by launch date
Swedemount Ultra Light Tech Midlayer Kapuzenpullover für Herren Leichter Trainingspullover
Swedemount€50.270 rev
Salewa PUEZ CAMMINO PL JKT M XL blueberry
Salewa€56.2479 rev
RevolutionRace Hiker Fleece Hoodie für Herren Leichter und elastischer Fleece-Hoodie Black L
RevolutionRace€42.8571 rev
RevolutionRace Hiker Half-Zip Fleece für Herren Leichter und elastischer Fleece mit halbem Reißverschluss Deep Navy L
RevolutionRace€37.1750 rev
33 000ft Herren Laufshirt 1/4 Reißverschlus Sportshirt Leicht Langarmshirt Stehkragen Funktionsshirt Atmungsaktiv Pullover Trainingsshirt für Gym Fitness Training Schwarz M
33,000ft€20.3249 rev
Trending
90-day click momentum
Jack Wolfskin Herren Peak District Fz M Hot Choc L EU
Jack Wolfskin€30.104.0★
Swedemount Ultra Light Tech Midlayer Kapuzenpullover für Herren Leichter Trainingspullover
Swedemount€50.270.0★
BROKIG Leichte Hoodie Herren Schnelltrocknende Laufjacke Atmungsaktives Kapuzenpullover Trainingsjacke mit Reißverschluss(Schwarz L)
BROKIG€28.804.4★
Helly Hansen Herren Crew Midlayer Jacket 2 Marineblau L
Helly Hansen€108.554.6★
BROKIG Leichte Hoodie Herren Schnelltrocknende Laufjacke Atmungsaktives Kapuzenpullover Trainingsjacke mit Reißverschluss(Dunkelgrau L)
BROKIG€29.344.4★
What buyers say about midlayer herren
What buyers praise and complain about, mined from review topics.What buyers love
“Passt”
“Super Produkt”
“Bequeme, warme und schöne Jacke”
“Warm”
“Leichtes Material”
“hat mehrere Taschen”
“Trägt sich angenehm leicht, ist tadellos verarbeitet”
“Preis Leistung ist ok”
“Warm, weich, kuschelig, leicht, schnell trocknend und tolle Qualität”
“Insgesamt ein stylisches und qualitativ überzeugendes Shirt”
What buyers complain about
“XXL fällt klein aus”
“Schlechte Qualität”
“Material und Qualität nicht ok”
“Retoureprodukt erhalten”
“Für Winter ist viel zu dünn”
“er hat ganz schrecklich gerochen”
“Allerdings gehen nach 5 Monaten sämtliche Nähte auf”
“Nach zwei Monaten war der Zipp kaputt”
“Nähte lösen sich sehr schnell auf”
“Mir zu Dünn, deshalb zurück geschickt”
Top return reasons
Common questions
- Is midlayer herren profitable to sell on Amazon Germany?
- The niche generates €0/yr across 133 tracked products. 1 of 22 products launched in the last 360 days are still selling. 90-day search growth is -86.1%. Flapen's verdict: Skip it (41/100).
- How competitive is the midlayer herren niche?
- 40 brands and 182 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 42% of demand.
- What do buyers complain about in midlayer herren?
- Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Materialqualität. The return rate is 12.7% — above our launch gate.
- What does it cost to enter the midlayer herren niche?
- Listings span €9.75–€115.58; the average listing price is €40.30 (sweet spot $15–$100). The average incumbent carries 1,157 reviews — the moat a new listing must climb.