Merino Mütze Herren

Shoppers searched for this 197K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -80.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €64K a year.

Searches, last 12 months

197K

Growth, 90 days vs prior 90

-80.7%

Conversion, latest week

1.7%

Market size, estimated

€64Ka year

Peak month

November19.3× the quietest month

Top search term

buff mütze26K searches a year

Listings sell for €18.97 on average, from €8.65 to €40.62. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €18.97 that is €0 to €2K a year per listing.

Average price

€18.97inside the $15 to $100 sweet spot

Price range

€8.65–€40.62

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

€0–€2K

Returns

8.4%of orders · Amazon Germany median 1.1%

62% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 12.1% of listings are out of stock. The average listing ranks #382 within Accessoires. It carries 1,684 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

97%

Out of stock, average day

12.1%

Average rank

#382in Accessoires

Average rating

4.42 starsAmazon Germany average 4.37 stars

Average reviews

1,684per listing

Listings tracked

77

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months