Skip to content
51

maui jim sonnenbrille herren

Worth a look

Shows demand growing +173.2% this quarter, but a small market ($28K/yr) keeps it on the watch list.

Market size 7Growth 97Conversion 8Competition 89Returns 36Price range 50Avg price 81Brand share 25Review moat 65Quality gap 55

Growth

Incredible+173.2%

90-day search growth — must beat 0% to launch

Competition

Great26%

top-5 click share — an open shelf

Avg price

Great€82.79

avg listing price — sweet spot $15–$100

Review moat

Good894.56

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good€14.46–€183.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay4.2%

return rate — above 5% kills the launch gate

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad€28K

€28K/yr · 55K searches

According to Flapen's Amazon Germany niche tracking, maui jim sonnenbrille herren is a €28K/yr Amazon Germany market (55K searches/yr). The top 5 brands hold 90% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

maui jim sonnenbrille herren market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
€21K–€41K
units × avg price
Conversion rate
0.6%
Avg BSR
#1,309
Page quality
0%
Prime
100%
Sponsored
43%
Out of stock
0.0%
Avg brand age
54 months
Avg seller age
188 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

15 rising

Sellers

66

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

26%

Top 20: 65%

Open market

8%

  • Maui Jim65%
  • JIM HALO14%
  • Tifosi4%
  • Perfectmiaoxuan4%
  • ICECUBE4%
  • PUKCLAR2%
  • Open — no brand owns it (9 brands, 8%)

Demand

Weekly Amazon search volume, last 9 weeks — +173.2% search growth over the last 90 days.
3K2KSpike '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Top maui jim sonnenbrille herren search terms

  • maui jim sonnenbrille herren26K/yr
  • maui jim22K/yr
  • maui jim sonnenbrille damen7K/yr
All search terms

Top maui jim sonnenbrille herren products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%€5654%€1K6%€2K8%€2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about maui jim sonnenbrille herren

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße26%

“Passt”

Preis-Leistungs-Verhältnis24%

“Preislich gut”

Qualität insgesamt17%

“Super Produkt”

Gewicht leicht3%

“Sehr leicht und schön zum tragen”

Design insgesamt3%

“Coole Brille und Design”

beworben Vs Tatsächliches Produkt3%

“Produkt wie dargestellt”

Übung/Sporteignung3%

“Ideal für Sport und Outdoor-Aktivitäten”

Komfort insgesamt3%

“Super Sitz”

Haltbarkeit2%

“Doppelt hält besser”

Farbe2%

“Angenehme Farbgebung”

What buyers complain about

Qualität insgesamt35%

“Plastikschrott”

Gesamtgröße15%

“aber leider ist die Passform nicht ganz optimal für mich”

Haltbarkeit7%

“Nach nur wenigen Nutzungen ist die erste Brille defekt”

Druckqualität4%

“Keinen Monat alt und an den Bügeln verschwindet der Aufdruck”

Dicke4%

“Dünner rahmen”

Dünn4%

“Leider für mich etwas zu dünn”

Materialqualität2%

“Billiges Plastikgestell”

Geeignet für den Außenbereich2%

“Im Freien nicht zu empfehlen”

Umweltfreundlichkeit2%

“Nicht Nachhaltig”

Ergonomie2%

“Ist jedoch nicht so ergonomisch, drückt an den Ohren und Nasenbügel zu eng”

Top return reasons

Gesamtgröße69%
Qualität insgesamt5%
beworben Vs Tatsächliches Produkt5%
Farbe5%
Breite4%
Form/Stil2%
Produktzustand2%
Kratzfestigkeit1%
Preis-Leistungs-Verhältnis1%
Materialqualität1%

Common questions

Is maui jim sonnenbrille herren profitable to sell on Amazon Germany?
The niche generates €28K/yr across 70 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +173.2%. Flapen's verdict: Worth a look (51/100).
How competitive is the maui jim sonnenbrille herren niche?
15 brands and 66 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in maui jim sonnenbrille herren?
Top complaints mined from reviews: Qualität insgesamt, Gesamtgröße, Haltbarkeit. The return rate is 4.2%.
What does it cost to enter the maui jim sonnenbrille herren niche?
Listings span €14.46–€183.91; the average listing price is €82.79 (sweet spot $15–$100). The average incumbent carries 895 reviews — the moat a new listing must climb.