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Magic Wallet

Fail

The top 5 brands take 97% of clicks, so Magic Wallet is a Fail.

Flapen Score
34
34 / 100
Ranks 2,292 of 2,560 Fashion niches · −12 vs the category median of 46
Market size
€81K/yr195K searches / yr
90-day growth
-7.1%search demand this quarter
Competition
46%top-5 click share · 7 brands · 9 sellers

Flapen Score

Magic Wallet against its category

The dotted line is the Fashion average. Past it, Magic Wallet is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Magic Wallet market on Amazon at a glance

Shoppers on Amazon Germany searched for Magic Wallet 195K times last year and spent an estimated €81K. The top 5 brands take 97% of clicks. Demand peaks in Jan–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 195K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €81K a year.

Searches, last 12 months
195K
Growth, 90 days vs prior 90
-7.1%
Conversion, latest week
0.7%
Market size, estimated
€81Ka year
Peak month
January4.6× the quietest month
Top search term
jamie jacobs39K searches a year

02 · Price

A sale here is worth €59.22.

Listings sell for €59.22 on average, from €9.33 to €219.74. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €59.22 that is €0 to €6K a year per listing.

Average price
€59.22inside the $15 to $100 sweet spot
Price range
€9.33–€219.74
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€6K
Returns
8.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #254 within Geldbörsen, Ausweis- & Kartenhüllen. It carries 1,692 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
7.5%
Average rank
#254in Geldbörsen, Ausweis- & Kartenhüllen
Average rating
4.39 starsAmazon Germany average 4.37 stars
Average reviews
1,692per listing
Listings tracked
25

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Magic Wallet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 falling

Sellers

9

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

46%

Top 20: 93%

Open market

1%

  • Brand 175%
  • Brand 213%
  • Brand 36%
  • Brand 41%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (1 brand, 1%)

Demand

Magic Wallet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 4.6×

Search terms

Top Magic Wallet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jamie jacobs39K/yr
  • jaimie jacobs50K/yr
  • magic wallet23K/yr
  • jamie jacobsen geldbeutel27K/yr
  • jaimie jacobs geldbörse15K/yr
  • magic wallet mit münzfach9K/yr
  • flap boy7K/yr
  • jaimie jacobs flap boy5K/yr
  • jaimie jacobs slimstar4K/yr
  • jaimie jacobs portemonnaie2K/yr

Reviews and returns

What reviews say buyers love and hate about Magic Wallet

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Qualität insgesamt”
10%of negative reviews mention “Preis-Leistungs-Verhältnis”
8.4%of orders come back
“Ergo der Preis ist nicht Akzeptabel trotz Rabatt”
A buyer, on “Preis-Leistungs-Verhältnis”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Magic Wallet questions

Answered from the same tracked data.