Lustige Socken

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -35.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €384K a year.

Searches, last 12 months

2.1M

Growth, 90 days vs prior 90

-35.9%

Conversion, latest week

1.4%

Market size, estimated

€384Ka year

Peak month

December8.4× the quietest month

Top search term

happy socks448K searches a year

Listings sell for €13.70 on average, from €4.74 to €29.64. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 100 to 250 of them. At €13.70 that is €1K to €3K a year per listing.

Average price

€13.70under the $15 to $100 sweet spot

Price range

€4.74–€29.64

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

40K–50K

Units per listing a year

100–250

Revenue per listing a year

€1K–€3K

Returns

0.8%of orders · Amazon Germany median 1.1%

90% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #687 within Socken & Strümpfe. It carries 1,313 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

97%

Out of stock, average day

8.3%

Average rank

#687in Socken & Strümpfe

Average rating

4.58 starsAmazon Germany average 4.37 stars

Average reviews

1,313per listing

Listings tracked

77

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

36 months