Lockcard
FailBuyers convert on only 0.8% of searches, so Lockcard is a Fail.
- Flapen Score
- 49 / 100Top 38% of 2,560 Fashion niches · +3 vs the category median of 4649
- Market size
- €46K/yr158K searches / yr
- 90-day growth
- +28.1%search demand this quarter
- Competition
- 33%top-5 click share · 32 brands · 44 sellers
Flapen Score
Lockcard against its category
The dotted line is the Fashion average. Past it, Lockcard is stronger. Inside it, weaker.
Market
The Lockcard market on Amazon at a glance
Shoppers on Amazon Germany searched for Lockcard 158K times last year and spent an estimated €46K. The top 5 brands take 51% of clicks. Demand peaks in May–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €46K a year.
- Searches, last 12 months
- 158K
- Growth, 90 days vs prior 90
- +28.1%
- Conversion, latest week
- 0.8%
- Market size, estimated
- €46Ka year
- Peak month
- May2.1× the quietest month
- Top search term
- essential bag76K searches a year
02 · Price
A sale here is worth €36.48.
Listings sell for €36.48 on average, from €9.52 to €234.39. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €36.48 that is €0 to €4K a year per listing.
- Average price
- €36.48inside the $15 to $100 sweet spot
- Price range
- €9.52–€234.39
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€4K
- Returns
- 4.7%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #396 within Geldbörsen, Ausweis- & Kartenhüllen. It carries 3,813 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 90%
- Out of stock, average day
- 8.6%
- Average rank
- #396in Geldbörsen, Ausweis- & Kartenhüllen
- Average rating
- 4.37 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,813per listing
- Listings tracked
- 50
04 · Newcomers
5 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 16
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Lockcard products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Card Nine! Magnet Kartenetui - Premium Slim Wallet - Geldbörse mit RFID-Schutz - Portemonnaie für Damen & Herren - Geldbeutel mit Magnetverschluss (Crazy-Horse-Leder Schwarz Mit Münzfach)
- Price
- €31.05
- Rating
- 4.2/5
- Reviews
- 492
- Age
- 3y ago

EB Essentialbag ESSENTIALBAG Smart Wallet mit Münzfach bis 10 Karten - Kompaktes Karten Portemonnaie mit Magnetverschluss Herren Damen - Slim Wallet veganes Leder sofortiger Kartenzugriff - RFID
- Price
- €41.06
- Rating
- 3.9/5
- Reviews
- 189
- Age
- 1y ago

TENBST Geldbörse Herren Slim Wallet Geldbeutel mit Münzfach & RFID Schutz Leder Portmonee 8 Fächer für Kreditkarten Kartenetui Herren Geschenke zum Vatertag - Schwarz
- Price
- €22.34
- Rating
- 4.4/5
- Reviews
- 5,283
- Age
- 2y ago

TRAVANDO SLYDE Aluminium Kartenetui mit RFID Schutz - Kartenhalter mit Geldklammer für 7 Karten - Kreditkartenetui Portmonee Herren Slim Wallet (5-6 Karten)
- Price
- €28.53
- Rating
- 4.3/5
- Reviews
- 2,652
- Age
- 1y ago

MIA Card Wallet Slim Wallet Geldbörse Geldbeutel AirTag Halter Münzfach (Schwarz Wallet Set Clean)
- Price
- €12.94
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 2y ago
Trending
estimated 90-day click momentum
Vylento Premium Smart Wallet mit Münzfach - Geldbörse mit RFID Schutz für 12 Karten - Slim Wallet Herren und Damen - Kartenetui - Kleine Portemonnaie - Expedition Schwarz
- Price
- €43.92
- Rating
- 4.7/5
- Reviews
- 29
- Age
- 5mo ago

DAVIDOFF ESSENTIALS Sling Bag Schwarz moderne Herren Umhängetasche aus feinem Leder hochwertiger Schulterrucksack mit Reißverschluss
- Price
- €130.61
- Rating
- 4.3/5
- Reviews
- 45
- Age
- 4y ago

Bellroy Lite Carry-On (38 L leichtes Gepäckstück mit integrierten Packwürfeln und komprimierbarer Hülle) - RiverRock
- Price
- €234.39
- Rating
- 4.2/5
- Reviews
- 34
- Age
- 4mo ago

Amazon Essentials Damen Weiche Gesteppte Tasche mit Klappe Dunkelbraunes Nylon Einheitsgröße
- Price
- €28.12
- Rating
- 4.0/5
- Reviews
- 106
- Age
- 1y ago

Fa.Volmer POP-UP Kartenetui mit Münzfach aus Echtleder für Herren & Damen | 11 Karten | RFID Schutz | Geldbörse VO44P (Antique Brown Großes Münzfach)
- Price
- €23.06
- Rating
- 4.4/5
- Reviews
- 207
- Age
- 10mo ago
Newest
by launch date
Bellroy Lite Carry-On (38 L leichtes Gepäckstück mit integrierten Packwürfeln und komprimierbarer Hülle) - RiverRock
- Price
- €234.39
- Rating
- 4.2/5
- Reviews
- 34
- Age
- 4mo ago

Vylento Premium Smart Wallet mit Münzfach - Geldbörse mit RFID Schutz für 12 Karten - Slim Wallet Herren und Damen - Kartenetui - Kleine Portemonnaie - Expedition Schwarz
- Price
- €43.92
- Rating
- 4.7/5
- Reviews
- 29
- Age
- 5mo ago
![EasyWallet [NEU 2026] DEKRA-geprüfte NFC/RFID Blocker Karte | E-Field-Störsender-Technologie für sicheren Kartenschutz | Extra dünn (0 84 mm) Perfekt für Jede Geldbörse (4X) - Optimaler Schutz](https://m.media-amazon.com/images/I/41Bk85VxFqL.jpg)
EasyWallet [NEU 2026] DEKRA-geprüfte NFC/RFID Blocker Karte | E-Field-Störsender-Technologie für sicheren Kartenschutz | Extra dünn (0 84 mm) Perfekt für Jede Geldbörse (4X) - Optimaler Schutz
- Price
- €14.22
- Rating
- 4.6/5
- Reviews
- 113
- Age
- 5mo ago

Amazon Essentials Handgepäcktasche leicht mit Fach für Nasses und Schuhe 63.5 cm Schwarz
- Price
- €18.92
- Rating
- 4.5/5
- Reviews
- 372
- Age
- 7mo ago

TRAVANDO SLYDE Aluminium Kartenetui mit RFID Schutz - Kartenhalter mit Geldklammer für 9 Karten - Kreditkartenetui Portmonee Herren Slim Wallet (8-9 Karten)
- Price
- €33.54
- Rating
- 4.3/5
- Reviews
- 2,652
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.
Brands
32 rising
Sellers
44
Est. top-5 brand share
51%
Top 20: 92%
Est. top-5 click share
33%
Top 20: 73%
Open market
43%
- Amazon Essentials15%
- CARD Nine11%
- TENBST9%
- EB Essentialbag9%
- TRAVANDO8%
- TEEHON6%
Demand
Lockcard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Lockcard search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- essential bag76K/yr
- essentialbag28K/yr
- lockcard wallet26K/yr
- lockcard19K/yr
- lockhart wallet6K/yr
- lockard3K/yr
Reviews and returns
What reviews say buyers love and hate about Lockcard
We read the reviews and the return reasons for every product selling here.
“Leider schnell defekt”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lockcard questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









