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Lillet Geschenkset

Fail

Prices span $4.98–$16.06, mostly outside the sweet spot, so Lillet Geschenkset is a Fail.

Flapen Score
41
41 / 100
Ranks 1,853 of 2,560 Fashion niches · −5 vs the category median of 46
Market size
€88K/yr253K searches / yr
90-day growth
+57.2%search demand this quarter
Competition
78%top-5 click share · 9 brands · 75 sellers

Flapen Score

Lillet Geschenkset against its category

The dotted line is the Fashion average. Past it, Lillet Geschenkset is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lillet Geschenkset market on Amazon at a glance

Shoppers on Amazon Germany searched for Lillet Geschenkset 253K times last year and spent an estimated €88K. The top 5 brands take 91% of clicks. Demand peaks in Jun–Jul–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +57.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €88K a year.

Searches, last 12 months
253K
Growth, 90 days vs prior 90
+57.2%
Conversion, latest week
3.8%
Market size, estimated
€88Ka year
Peak month
July2.5× the quietest month
Top search term
lillet154K searches a year

02 · Price

A sale here is worth €9.18.

Listings sell for €9.18 on average, from €4.98 to €16.06. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At €9.18 that is €9K to €11K a year per listing.

Average price
€9.18under the $15 to $100 sweet spot
Price range
€4.98–€16.06
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
€9K–€11K
Returns
0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #338 within Handtaschen. It carries 713 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
92%
Out of stock, average day
6.3%
Average rank
#338in Handtaschen
Average rating
4.65 starsAmazon Germany average 4.37 stars
Average reviews
713per listing
Listings tracked
12

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Lillet Geschenkset products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

75

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

6%

  • Brand 157%
  • Brand 218%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (3 brands, 6%)

Demand

Lillet Geschenkset search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KPrime Day '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Lillet Geschenkset search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lillet154K/yr
  • lillet geschenkset48K/yr
  • lillet wild berry19K/yr
  • wildberry lillet9K/yr
  • wildberry lillet geschenk7K/yr
  • lilet3K/yr
  • lillet berry3K/yr
  • lillet geschenk4K/yr
  • lille3K/yr
  • lillet rouge angebot3K/yr

Reviews and returns

What reviews say buyers love and hate about Lillet Geschenkset

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”
50%of negative reviews mention “Geschmack insgesamt”
0.7%of orders come back
“Der Lillet Rouge ist leider nicht ganz unser Geschmack”
A buyer, on “Geschmack insgesamt”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Lillet Geschenkset questions

Answered from the same tracked data.