- Flapen Score
- 42 / 100Ranks 1,718 of 2,560 Fashion niches · −4 vs the category median of 4642
- Market size
- €7K/yr109K searches / yr
- 90-day growth
- -74.3%search demand this quarter
- Competition
- 23%top-5 click share · 45 brands · 51 sellers
Flapen Score
Lila Rock against its category
The dotted line is the Fashion average. Past it, Lila Rock is stronger. Inside it, weaker.
Market
The Lila Rock market on Amazon at a glance
Shoppers on Amazon Germany searched for Lila Rock 109K times last year and spent an estimated €7K. The top 5 brands take 44% of clicks. Demand peaks in Jan–Feb–Oct. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -74.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €7K a year.
- Searches, last 12 months
- 109K
- Growth, 90 days vs prior 90
- -74.3%
- Conversion, latest week
- 0.5%
- Market size, estimated
- €7Ka year
- Peak month
- February12.9× the quietest month
- Top search term
- lila rock49K searches a year
02 · Price
A sale here is worth €14.00.
Listings sell for €14.00 on average, from €4.45 to €31.47. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €14.00 that is €0 to €1K a year per listing.
- Average price
- €14.00under the $15 to $100 sweet spot
- Price range
- €4.45–€31.47
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€1K
- Returns
- 13.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #374 within Röcke. It carries 611 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 95%
- Out of stock, average day
- 6.9%
- Average rank
- #374in Röcke
- Average rating
- 4.16 starsAmazon Germany average 4.37 stars
- Average reviews
- 611per listing
- Listings tracked
- 83
04 · Newcomers
0 of last year's 28 launches cleared the first-year sales bar.
28 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 28
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Lila Rock products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
45 rising
Sellers
51
Top-5 brand share
44%
Top 20: 83%
Top-5 click share
23%
Top 20: 56%
Open market
52%
- Brand 124%
- Brand 27%
- Brand 36%
- Brand 44%
- Brand 54%
- Brand 64%
Demand
Lila Rock search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct · busiest ÷ quietest = 12.9×
Search terms
Top Lila Rock search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lila rock49K/yr
- rock lila18K/yr
- purple skirt8K/yr
- tüllrock lila15K/yr
- rapunzel rock7K/yr
- lila rock rapunzel7K/yr
- lila tüllrock5K/yr
Reviews and returns
What reviews say buyers love and hate about Lila Rock
We read the reviews and the return reasons for every product selling here.
“Fällt klein aus”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lila Rock questions
Answered from the same tracked data.









