Leo Rock

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -43.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €28K a year.

Searches, last 12 months

299K

Growth, 90 days vs prior 90

-43.0%

Conversion, latest week

0.4%

Market size, estimated

€28Ka year

Peak month

February2.7× the quietest month

Top search term

sassyclassy81K searches a year

Listings sell for €22.68 on average, from €5.83 to €65.96. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €22.68 that is €0 to €2K a year per listing.

Average price

€22.68inside the $15 to $100 sweet spot

Price range

€5.83–€65.96

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

€0–€2K

Returns

6.5%of orders · Amazon Germany median 1.1%

82% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 36.8% of listings are out of stock. The average listing ranks #1,086 within Röcke. It carries 916 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

93%

Out of stock, average day

36.8%

Average rank

#1,086in Röcke

Average rating

4.01 starsAmazon Germany average 4.37 stars

Average reviews

916per listing

Listings tracked

134

55 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

55

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months