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Leggings Mädchen

Fail

Buyers convert on only 1.0% of searches, so Leggings Mädchen is a Fail.

Flapen Score
45
45 / 100
Ranks 1,388 of 2,560 Fashion niches · −1 vs the category median of 46
Market size
€78K/yr615K searches / yr
90-day growth
-10.0%search demand this quarter
Competition
21%top-5 click share · 29 brands · 93 sellers

Flapen Score

Leggings Mädchen against its category

The dotted line is the Fashion average. Past it, Leggings Mädchen is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Leggings Mädchen market on Amazon at a glance

Shoppers on Amazon Germany searched for Leggings Mädchen 615K times last year and spent an estimated €78K. The top 5 brands take 54% of clicks. Demand peaks in Apr–May–Sep–Oct–Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 615K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €78K a year.

Searches, last 12 months
615K
Growth, 90 days vs prior 90
-10.0%
Conversion, latest week
1.0%
Market size, estimated
€78Ka year
Peak month
April2.7× the quietest month
Top search term
leggings mädchen144K searches a year

02 · Price

A sale here is worth €13.14.

Listings sell for €13.14 on average, from €5.38 to €28.45. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At €13.14 that is €0 to €1K a year per listing.

Average price
€13.14under the $15 to $100 sweet spot
Price range
€5.38–€28.45
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
6.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #48 within Mädchen. It carries 1,628 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#48in Mädchen
Average rating
4.40 starsAmazon Germany average 4.37 stars
Average reviews
1,628per listing
Listings tracked
103

04 · Newcomers

0 of last year's 28 launches cleared the first-year sales bar.

28 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
28
Successful launches
0Amazon's first-year sales bar
Average brand age
46 months

Products

Top Leggings Mädchen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

29 falling

Sellers

93

Top-5 brand share

54%

Top 20: 95%

Top-5 click share

21%

Top 20: 45%

Open market

40%

  • Brand 116%
  • Brand 213%
  • Brand 312%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Leggings Mädchen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Sep, Oct, Nov · busiest ÷ quietest = 2.7×

Search terms

Top Leggings Mädchen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leggings mädchen144K/yr
  • sporthose mädchen70K/yr
  • sportleggings mädchen lang78K/yr
  • name it leggings mädchen37K/yr
  • name it leggings33K/yr
  • sport leggings mädchen48K/yr
  • mädchen leggings23K/yr
  • leggings kinder23K/yr
  • next leggings mädchen16K/yr
  • kinder leggings mädchen22K/yr

Reviews and returns

What reviews say buyers love and hate about Leggings Mädchen

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Gesamtgröße”
27%of negative reviews mention “Gesamtgröße”
6.3%of orders come back
“passt nicht”
A buyer, on “Gesamtgröße”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Leggings Mädchen questions

Answered from the same tracked data.