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Led Haarschmuck

Fail

Demand is soft, at -49.4% this quarter, so Led Haarschmuck is a Fail.

Flapen Score
39
39 / 100
Ranks 2,032 of 2,560 Fashion niches · −7 vs the category median of 46
Market size
€49K/yr183K searches / yr
90-day growth
-49.4%search demand this quarter
Competition
54%top-5 click share · 22 brands · 27 sellers

Flapen Score

Led Haarschmuck against its category

The dotted line is the Fashion average. Past it, Led Haarschmuck is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Led Haarschmuck market on Amazon at a glance

Shoppers on Amazon Germany searched for Led Haarschmuck 183K times last year and spent an estimated €49K. The top 5 brands take 67% of clicks. Demand peaks in Jan–Feb. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -49.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €49K a year.

Searches, last 12 months
183K
Growth, 90 days vs prior 90
-49.4%
Conversion, latest week
3.0%
Market size, estimated
€49Ka year
Peak month
February4.9× the quietest month
Top search term
led haarschmuck26K searches a year

02 · Price

A sale here is worth €9.02.

Listings sell for €9.02 on average, from €5.06 to €15.12. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €9.02 that is €902 to €2K a year per listing.

Average price
€9.02under the $15 to $100 sweet spot
Price range
€5.06–€15.12
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€902–€2K
Returns
2.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #265 within Schmuck. It carries 220 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
23.1%
Average rank
#265in Schmuck
Average rating
4.32 starsAmazon Germany average 4.37 stars
Average reviews
220per listing
Listings tracked
29

04 · Newcomers

1 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
26 months

Products

Top Led Haarschmuck products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

27

Top-5 brand share

67%

Top 20: 98%

Top-5 click share

54%

Top 20: 90%

Open market

30%

  • Brand 129%
  • Brand 213%
  • Brand 311%
  • Brand 410%
  • Brand 54%
  • Brand 64%

Demand

Led Haarschmuck search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 4.9×

Search terms

Top Led Haarschmuck search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • led haarschmuck26K/yr
  • led haarreif27K/yr
  • blumenkranz haare led13K/yr
  • led blumenkranz haare11K/yr
  • leuchtender haarschmuck12K/yr
  • haarkranz leuchtend12K/yr
  • leucht haarreif16K/yr
  • haarreif leuchtend12K/yr
  • led kopfschmuck9K/yr
  • blumenkranz led5K/yr

Reviews and returns

What reviews say buyers love and hate about Led Haarschmuck

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Helligkeit/Glanz/Glühen”
27%of negative reviews mention “Qualität insgesamt”
2.3%of orders come back
“qualitativ mittelmäßig”
A buyer, on “Qualität insgesamt”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Led Haarschmuck questions

Answered from the same tracked data.