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Laufhose

Maybe

Search demand grew +111.4% this quarter. But shoppers spend an estimated $32K a year here, so Laufhose is a Maybe.

Flapen Score
58
58 / 100
Top 13% of 2,560 Fashion niches · +12 vs the category median of 46
Market size
€32K/yr153K searches / yr
90-day growth
+111.4%search demand this quarter
Competition
28%top-5 click share · 24 brands · 124 sellers

Flapen Score

Laufhose against its category

The dotted line is the Fashion average. Past it, Laufhose is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Laufhose market on Amazon at a glance

Shoppers on Amazon Germany searched for Laufhose 153K times last year and spent an estimated €32K. The top 5 brands take 56% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +111.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €32K a year.

Searches, last 12 months
153K
Growth, 90 days vs prior 90
+111.4%
Conversion, latest week
1.1%
Market size, estimated
€32Ka year
Peak month
May3.7× the quietest month
Top search term
2 in 1 shorts herren38K searches a year

02 · Price

A sale here is worth €18.44.

Listings sell for €18.44 on average, from €7.41 to €33.18. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €18.44 that is €0 to €2K a year per listing.

Average price
€18.44inside the $15 to $100 sweet spot
Price range
€7.41–€33.18
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
5.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #73 within Sportartspezifische Bekleidung. It carries 1,907 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#73in Sportartspezifische Bekleidung
Average rating
4.28 starsAmazon Germany average 4.37 stars
Average reviews
1,907per listing
Listings tracked
74

04 · Newcomers

4 of last year's 22 launches cleared the first-year sales bar.

22 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
22
Successful launches
4Amazon's first-year sales bar
Average brand age
40 months

Products

Top Laufhose products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

Brands

24 falling

Sellers

124

Top-5 brand share

56%

Top 20: 98%

Top-5 click share

28%

Top 20: 59%

Open market

38%

  • Brand 114%
  • Brand 213%
  • Brand 313%
  • Brand 49%
  • Brand 57%
  • Brand 66%

Demand

Laufhose search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KBlack Friday '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.7×

Search terms

Top Laufhose search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 2 in 1 shorts herren38K/yr
  • laufshorts herren 2 in 116K/yr
  • laufhose herren kurz 2 in 113K/yr
  • 2in1 shorts herren14K/yr
  • laufhose mit handytasche herren9K/yr
  • laufhose 2 in 1 herren8K/yr
  • nike laufhose herren7K/yr
  • 2 in 1 laufshorts herren5K/yr
  • herren laufshorts 2in1 shorts6K/yr
  • laufhose herren kurz nike5K/yr

Reviews and returns

What reviews say buyers love and hate about Laufhose

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Komfort insgesamt”
25%of negative reviews mention “Gesamtgröße”
5.5%of orders come back
“Fällt klein aus”
A buyer, on “Gesamtgröße”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Laufhose questions

Answered from the same tracked data.