Is krümelmonster profitable to sell on Amazon Germany?

The niche generates €88K/yr across 50 tracked products. 0 of 12 products launched in the last 360 days are still selling. 90-day search growth is -93.7%. Flapen's verdict: Skip it (46/100).

How competitive is the krümelmonster niche?

26 brands and 91 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 66% of demand.

What do buyers complain about in krümelmonster?

Top complaints mined from reviews: Gesamtgröße, Magnetische Stärke/Adsorption, Gewicht schwer. The return rate is 4.3%.

When does demand for krümelmonster peak?

Demand peaks in Jan–Feb; the busiest month runs 16.0× the quietest.

What does it cost to enter the krümelmonster niche?

Listings span €9.10–€82.17; the average listing price is €27.32 (sweet spot $15–$100). The average incumbent carries 219 reviews — the moat a new listing must climb.

krümelmonster

Skip it

Soft demand (-93.7% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible€27.32

avg listing price — sweet spot $15–$100

Review moat

Great218.6

avg incumbent reviews — the moat a new listing must climb

Price range

Great€9.10–€82.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great36%

top-5 click share — an open shelf

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Market size

Bad€88K

€88K/yr · 505K searches

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-93.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, krümelmonster is a €88K/yr Amazon Germany market (505K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 46/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

krümelmonster market data

Units sold / yr: 6K–8K; avg 0–100/product
Revenue / yr: €164K–€219K; units × avg price
Conversion rate: 0.6%
Avg BSR: #6,061
Page quality: 0%
Prime: 58%
Sponsored: 72%
Out of stock: 10.3%
Avg brand age: 41 months
Avg seller age: 188 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

26 falling

Sellers

Top-5 brand share

66%

Top 20: 96%

Top-5 click share

36%

Top 20: 75%

Open market

28%

Sesame Street24%
United Labels13%
Funidelia12%
For G and PL10%
Logoshirt7%
Sesamstrasse6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -93.7% search growth over the last 90 days.

Peak months: Jan, Feb · busiest ÷ quietest = 16.0×

Open Trend

Top krümelmonster search terms

krümelmonster109K/yr -66.2%0.8% conv.
krümelmonster kostüm144K/yr -94.9%0.5% conv.
sesamstrasse kostüm21K/yr -93.5%0.1% conv.
sesamstraße kostüm11K/yr -91.4%0.0% conv.
krümelmonster kostüm damen96K/yr -99.4%0.2% conv.
cookie monster kostüm11K/yr -95.2%0.8% conv.
krümelmonster kostüm kinder30K/yr -98.8%0.0% conv.
kostüm sesamstraße8K/yr -95.0%0.0% conv.
kostüm krümelmonster14K/yr -97.7%0.0% conv.
keks kostüm6K/yr -95.4%0.5% conv.

All search terms

Top krümelmonster products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sesamstraße Krümelmonster 3D Rucksack - ca. 60cm Blau

Sesame Street€40.304.7★1,943 rev

United Labels Sesamstraße Krümelmonster Rucksack 38 cm 3D Plüsch Rucksack mit verstellbaren Gurten Plüschtier blau

United Labels€24.244.2★26 rev

For G and PL Erwachsene Jumpsuit Onesie Pyjama Tier Karton Damen Karneval Kostüm Winter Schlafanzug Blau S

For G and PL€26.364.4★65 rev

Sesame Street Sesamstraße Cookie Monster Männer Schlafanzug blau L 100% Baumwolle Fan-Merch TV-Serien

Sesame Street€35.864.6★17 rev

Funidelia | Keksmonster Kostüm - Sesamstraße für Herren und Damen Kostüm für Erwachsene & Verkleidung für Partys Karneval & Halloween - Größe L - XL

Funidelia€49.974.8★22 rev

Newest

by launch date

Big Mouth Monster Einteiler Lustiger Big Mouth Monster Einteiler Pyjama Weiches Plüsch-Loungewear grün XL

Generisch€23.932 rev

3mo ago

Quarcthyra Lustiger Big Mouth Monster Onesie für Erwachsene Plüsch Kapuzen-Pyjama Weicher Kuscheliger Schlafanzug & Loungewear Kostüm (M)

Quarcthyra€27.292 rev

4mo ago

T-Shirt Keks Monster lustiges Karneval & Fasching Kostüm Shirt Krümelmonster Style Funshirt für Fastnacht Fasching Fasnet Fastnacht blaues Monster Motiv für Party & Verkleidung

PartyMagix€14.972 rev

6mo ago

Cookie Monster Costume for Women Biscuits Monster Costume with Headband Tutu Skirt Eyes Mouth Stickers Biscuit Stickers Earrings Necklace Cookie Outfit Set for Carnival Fancy Dress Theme Party

Beamely€12.338 rev

7mo ago

Shoulder Buddy Krümelmonster w/Cookie 15 cm Blau

Sesamstrasse€9.6618 rev

10mo ago

What buyers say about krümelmonster

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt25%

“Super Qualität”

Gesamtgröße14%

“Passt”

Geschenk Zweck9%

“Ist ein Geschenk”

Komfort insgesamt7%

“Gemütlicher Anzug”

Weiches Gefühl6%

“Schön flauschig”

Materialqualität5%

“Material qualitativ hochwertig”

beworben Vs Tatsächliches Produkt5%

“Er sieht genauso aus, wie auf den Fotos”

Preis-Leistungs-Verhältnis5%

“Preis- Leistungsverhältnis stimmt”

Spaß/Unterhaltungserlebnis4%

“Ganz lustig”

Magnetische Stärke/Adsorption3%

“Magnet ist grundsätzlich stark”

What buyers complain about

Gesamtgröße36%

“klein und durchsichtig”

Magnetische Stärke/Adsorption8%

“Das Magnet ist nicht ganz so stark wie erwartet”

Gewicht schwer6%

“Die Ohrringe sind auch zu schwer für meinen Geschmack”

Haltbarkeit5%

“Direkt kaputt”

Portabilität4%

“Rock in XL nicht tragbar”

Materialqualität4%

“schlechtes Material sonst ganz ok”

Preis-Leistungs-Verhältnis4%

“Schade ums Geld”

Geruch3%

“Rock riecht etwas unangenehm”

Funktionalität insgesamt2%

“Leider nicht funktioniert”

Defekt Material/Teile2%

“Leider nicht funktioniert”

Top return reasons

Gesamtgröße59%

Qualität insgesamt8%

Geruch4%

Länge4%

Materialqualität3%

Nähen/Finish/Polieren2%

Druckqualität2%