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Krawatte Schwarz

soft demand (-20.6% this quarter) — Krawatte Schwarz doesn't clear our bar today.

Flapen Score

41
Skip it

Ranks 1,853 of 2,560 Fashion niches · −5 vs the category median of 46

Market size 35Growth 15Conversion 96Competition 27Returns 52Price range 41Avg price 30Brand share 38Review moat 34Quality gap 55
This niche Category average · 2,560 niches

Is Krawatte Schwarz profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Krawatte Schwarz is a €172K/yr Amazon Germany market (138K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Feb–Oct–Nov. Verdict: Skip it — 41/100.

Krawatte Schwarz: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -20.6% over the last 90 days and 12.9% of searches end in a purchase.

€172K

revenue / yr

Units sold / yr20K
Search volume / yr-20.6%138K
Conversion rate12.9%
Avg price€9.63

Who owns the niche?

The top 5 brands hold 82% of demand, so 18% of the market is open.

18%

open market share

Brands · sellers9 · 18
Top-5 product click share69%
Open market18%
Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement93%
New entrants (1y)0· 0 succeeded
Avg rating4.4★
Avg reviews3,121

Top Krawatte Schwarz products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

€0€26K€51K€77K€103K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

18

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

11%

  • JEMYGINS46%
  • DonDon13%
  • HISDERN9%
  • URAQT8%
  • AHLPO7%
  • ADAMANT6%
  • Open — no brand owns it (3 brands, 11%)

Krawatte Schwarz demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume138KCVR12.9%Products15Brands9Top 5 Brands82%OOS Rate0.0%Rating4.4★Reviews3,121Avg BSR#13
9K7KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Oct, Nov · busiest ÷ quietest = 3.2×

Top Krawatte Schwarz search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • krawatte schwarz57K/yr
  • schwarze krawatte herren27K/yr
  • schwarze krawatte23K/yr
  • krawatte schwarz herren11K/yr
  • black tie7K/yr
  • krawatten für herren schwarz7K/yr
  • krawatte schwarz schmal5K/yr

What reviews say buyers love and hate about Krawatte Schwarz

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Qualität insgesamt27%

Super Produkt, perfekte Technik

Gesamtgröße12%

Länge ideal

Materialqualität10%

angenehmes Material

Komfort insgesamt10%

fühlt sich angenehm an

Form/Stil6%

Elegante Krawatte

What buyers complain about

74% of reviews
Qualität insgesamt16%

Schlechte Qualität

Gesamtgröße13%

Schick aber eher kurz

Verriegelungsmechanismus6%

Wurde mit defektem Innenverschluss geliefert

Funktionalität insgesamt6%

Nicht funktionales- für einmaligen Gebrauch nachbar

Nähen/Finish/Polieren6%

Leider ist bereits nach zweimaligem Tragen die Naht am unteren Ende der Krawatte gerissen, sodass die Krawatte jetzt auf geht

Krawatte Schwarz return rate & reasons

Why buyers send it back, as a share of all return requests.

2.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
19%
2Breite
13%
3Qualität insgesamt
12%
4Länge
10%
5Farbe
10%

Common Krawatte Schwarz questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Krawatte Schwarz 41/100 on Amazon Germany — Skip it. The niche generates €172K/yr across 15 tracked products. Search demand moved -20.6% over the last 90 days.
Search demand for Krawatte Schwarz on Amazon Germany peaks in Feb–Oct–Nov, where the busiest month runs 3.2× the quietest.