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Krawatte Rot

soft demand (-26.3% this quarter) — Krawatte Rot doesn't clear our bar today.

Flapen Score

38
Skip it

Ranks 2,099 of 2,560 Fashion niches · −8 vs the category median of 46

Market size 13Growth 12Conversion 69Competition 62Returns 41Price range 35Avg price 26Brand share 45Review moat 32Quality gap 48
This niche Category average · 2,560 niches

Is Krawatte Rot profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Krawatte Rot is a €52K/yr Amazon Germany market (91K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Feb–Oct–Nov. Verdict: Skip it — 38/100.

Krawatte Rot: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -26.3% over the last 90 days and 6.2% of searches end in a purchase.

€52K

revenue / yr

Units sold / yr10K
Search volume / yr-26.3%91K
Conversion rate6.2%
Avg price€9.16

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers10 · 11
Top-5 product click share48%
Open market22%
Avg brand age54 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 30 products

Sponsored placement87%
New entrants (1y)3· 0 succeeded
Avg rating4.5★
Avg reviews3,318

Top Krawatte Rot products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€4K€6K€8K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

11

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

48%

Top 20: 92%

Open market

13%

  • JEMYGINS26%
  • HISDERN22%
  • Massi Morino11%
  • URAQT10%
  • AHLPO9%
  • AUYAO9%
  • Open — no brand owns it (4 brands, 13%)

Krawatte Rot demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume91KCVR6.2%Products30Brands10Top 5 Brands78%OOS Rate7.4%Rating4.5★Reviews3,318Avg BSR#35
18K13KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Oct, Nov · busiest ÷ quietest = 6.8×

Top Krawatte Rot search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • krawatte rot31K/yr
  • rote krawatte36K/yr
  • rote krawatte herren11K/yr
  • krawatten für herren rot5K/yr
  • red tie5K/yr
  • krawatte rot herren4K/yr

What reviews say buyers love and hate about Krawatte Rot

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Qualität insgesamt52%

Top Produkt

Preis-Leistungs-Verhältnis18%

Preis/Leistung super

Materialqualität6%

Das Material wirkt ordentlich

Benutzerfreundlichkeit5%

Schmal, angenehm zu binden und preiswert

beworben Vs Tatsächliches Produkt5%

Wie erwartet ok

What buyers complain about

55% of reviews
Gesamtgröße27%

Zu kurz, zu schmal (die größte Breite von 6cm)

Farbe10%

Muster schimmert auch etwas blau

Materialqualität7%

das Material ist recht steif,

Lederqualität7%

Glänzender Leder-Look gefällig?

Qualität insgesamt5%

Für den Alltag oder besondere Anlässe würde ich eventuell zu einer hochwertigeren greifen

Krawatte Rot return rate & reasons

Why buyers send it back, as a share of all return requests.

3.7%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Farbe
57%
2Gesamtgröße
15%
3Länge
5%
4Qualität insgesamt
4%
5Breite
3%

Common Krawatte Rot questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Krawatte Rot 38/100 on Amazon Germany — Skip it. The niche generates €52K/yr across 30 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -26.3% over the last 90 days.
Search demand for Krawatte Rot on Amazon Germany peaks in Feb–Oct–Nov, where the busiest month runs 6.8× the quietest.