Is krawatte rot profitable to sell on Amazon Germany?

The niche generates €52K/yr across 30 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -26.3%. Flapen's verdict: Skip it (38/100).

How competitive is the krawatte rot niche?

10 brands and 11 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 78% of demand.

What do buyers complain about in krawatte rot?

Top complaints mined from reviews: Gesamtgröße, Farbe, Materialqualität. The return rate is 3.7%.

When does demand for krawatte rot peak?

Demand peaks in Feb–Oct–Nov; the busiest month runs 6.8× the quietest.

What does it cost to enter the krawatte rot niche?

Listings span €3.29–€21.25; the average listing price is €9.16 (sweet spot $15–$100). The average incumbent carries 3,318 reviews — the moat a new listing must climb.

krawatte rot

Skip it

Soft demand (-26.3% this quarter) — this niche doesn't clear our bar today.

Conversion

Good6.2%

search→purchase rate — share of searches ending in a sale

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Price range

Okay€3.29–€21.25

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay3,318.33

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay€9.16

avg listing price — sweet spot $15–$100

Market size

Bad€52K

€52K/yr · 91K searches

Growth

Bad-26.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, krawatte rot is a €52K/yr Amazon Germany market (91K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Feb–Oct–Nov. Verdict: Skip it — 38/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

krawatte rot market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: €73K–€92K; units × avg price
Conversion rate: 6.2%
Avg BSR: #35
Page quality: 0%
Prime: 100%
Sponsored: 87%
Out of stock: 7.4%
Avg brand age: 54 months
Avg seller age: 200 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

48%

Top 20: 92%

Open market

13%

JEMYGINS26%
HISDERN22%
Massi Morino11%
URAQT10%
AHLPO9%
AUYAO9%
Open — no brand owns it (4 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -26.3% search growth over the last 90 days.

Peak months: Feb, Oct, Nov · busiest ÷ quietest = 6.8×

Open Trend

Top krawatte rot search terms

krawatte rot31K/yr -16.3%5.4% conv.
rote krawatte36K/yr -40.8%7.4% conv.
rote krawatte herren11K/yr -26.1%9.0% conv.
krawatten für herren rot5K/yr +21.4%4.4% conv.
red tie5K/yr +1.7%6.0% conv.
krawatte rot herren4K/yr -31.5%7.2% conv.

All search terms

Top krawatte rot products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

JEMYGINS Krawatte Dunkelrot schmale Krawatten für Herren seide Hochzeit Schlips (6)

JEMYGINS€8.954.5★2,240 rev

JEMYGINS Krawatte Rot schmale Krawatten für Herren seide Hochzeit Schlips (5)

JEMYGINS€9.064.5★2,240 rev

Massi Morino Krawatte Rot Kariert mit Einstecktuch Set Herren inkl. Manschettenknöpfe Krawattennadel und Geschenkbox - Männer Krawattenset zur Hochzeit

Massi Morino€18.654.6★13,768 rev

AHLPO Elegante Krawatte für Herren Satin 8 cm Klassische Schlips Herren für Hochzeit Büro Party und Festliche Veranstaltungen - Einfarbig in Verschiedenen Farben Tie Rot

AHLPO€3.294.3★197 rev

AUYAO Herren Krawatten Einfarbiger Klassische Vorgebundenen Knoten Krawatte 8cm Verstellbarer Krawatten für Herren mit Reißverschluss für Heiraten Oder Festliche Veranstaltunge(Rote-Streifen)

AUYAO€4.294.1★608 rev

Newest

by launch date

marysgift Krawatte Rot Krawatten für Herren Einfarbig für Geschäft Hochzeit Büro oder Festliche Veranstaltunge 146cm 4-541 Rot

marysgift€7.25476 rev

6mo ago

marysgift Krawatten für Herren Rot Stripe Krawatte Jacquard 146cm für Geschäft Hochzeit 8-094 Rot-Stripe

marysgift€7.06476 rev

6mo ago

URAQT Herren Krawatten Satin Elegant Krawatte 5 cm für Herren Klassische Hochzeit Schlips für Büro Oder Festliche Veranstaltungen Rot

URAQT€3.46278 rev

12mo ago

DonDon Krawatten für Herren handgefertigt Seiden-Look 6 cm Krawatte Bordeauxrot

DonDon€10.98271 rev

1y ago

HISDERN Krawatte für Herren rote Krawatte und Einstecktuch-Set klassische Krawatten für Hochzeit Party Geschäft Arbeit

HISDERN€10.479,119 rev

1y ago

What buyers say about krawatte rot

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt52%

“Top Produkt”

Preis-Leistungs-Verhältnis18%

“Preis/Leistung super”

Materialqualität6%

“Das Material wirkt ordentlich”

Benutzerfreundlichkeit5%

“Schmal, angenehm zu binden und preiswert”

beworben Vs Tatsächliches Produkt5%

“Wie erwartet ok”

Farbe3%

“die Farbe kommt gut rüber.”

Gesamtgröße2%

“Passt gut und wirkt nicht billig”

Design insgesamt2%

“Gute Verarbeitung,”

What buyers complain about

Gesamtgröße27%

“Zu kurz, zu schmal (die größte Breite von 6cm)”

Farbe10%

“Muster schimmert auch etwas blau”

Materialqualität7%

“das Material ist recht steif,”

Lederqualität7%

“Glänzender Leder-Look gefällig?”

Qualität insgesamt5%

“Für den Alltag oder besondere Anlässe würde ich eventuell zu einer hochwertigeren greifen”

Top return reasons

Farbe57%

Gesamtgröße15%

Länge5%

Qualität insgesamt4%

Breite3%

Materialqualität3%

beworben Vs Tatsächliches Produkt3%

Helligkeit/Glanz/Glühen2%

Taillenpassform2%

Knoten-/Fadenqualität2%

Common questions

Is krawatte rot profitable to sell on Amazon Germany?: The niche generates €52K/yr across 30 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -26.3%. Flapen's verdict: Skip it (38/100).
How competitive is the krawatte rot niche?: 10 brands and 11 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in krawatte rot?: Top complaints mined from reviews: Gesamtgröße, Farbe, Materialqualität. The return rate is 3.7%.
When does demand for krawatte rot peak?: Demand peaks in Feb–Oct–Nov; the busiest month runs 6.8× the quietest.
What does it cost to enter the krawatte rot niche?: Listings span €3.29–€21.25; the average listing price is €9.16 (sweet spot $15–$100). The average incumbent carries 3,318 reviews — the moat a new listing must climb.