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Kostüm Herren

Maybe

The top 5 brands take only 41% of clicks. But demand is soft, at -89.3% this quarter, so Kostüm Herren is a Maybe.

Flapen Score
54
54 / 100
Top 23% of 2,560 Fashion niches · +8 vs the category median of 46
Market size
€298K/yr4.4M searches / yr
90-day growth
-89.3%search demand this quarter
Competition
26%top-5 click share · 39 brands · 88 sellers

Flapen Score

Kostüm Herren against its category

The dotted line is the Fashion average. Past it, Kostüm Herren is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kostüm Herren market on Amazon at a glance

Shoppers on Amazon Germany searched for Kostüm Herren 4.4M times last year and spent an estimated €298K. The top 5 brands take 41% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 4.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -89.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €298K a year.

Searches, last 12 months
4.4M
Growth, 90 days vs prior 90
-89.3%
Conversion, latest week
0.3%
Market size, estimated
€298Ka year
Top search term
aufblasbares kostüm433K searches a year

02 · Price

A sale here is worth €22.74.

Listings sell for €22.74 on average, from €4.77 to €48.91. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At €22.74 that is €0 to €2K a year per listing.

Average price
€22.74inside the $15 to $100 sweet spot
Price range
€4.77–€48.91
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
6.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 11.6% of listings are out of stock. The average listing ranks #890 within Arbeitskleidung & Uniformen. It carries 592 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
87%
Out of stock, average day
11.6%
Average rank
#890in Arbeitskleidung & Uniformen
Average rating
4.08 starsAmazon Germany average 4.37 stars
Average reviews
592per listing
Listings tracked
67

04 · Newcomers

4 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
4Amazon's first-year sales bar
Average brand age
36 months

Products

Top Kostüm Herren products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

39 falling

Sellers

88

Top-5 brand share

41%

Top 20: 85%

Top-5 click share

26%

Top 20: 60%

Open market

55%

  • Brand 112%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Kostüm Herren search demand

Weekly searches over the year, seasonality beneath. Pick a range.

400K300KSpike '25Spike '26NovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 61.1× · 8 of 12 months tracked

Search terms

Top Kostüm Herren search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • aufblasbares kostüm433K/yr
  • kindheitshelden kostüm120K/yr
  • kostüm herren1.6M/yr
  • gruppen kostüm117K/yr
  • aufblasbare kostüme111K/yr
  • lustige kostüme163K/yr
  • kostüm aufblasbar95K/yr
  • kindheitshelden kostüm herren26K/yr
  • costume100K/yr
  • kostüm kindheitshelden22K/yr

Reviews and returns

What reviews say buyers love and hate about Kostüm Herren

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Preis-Leistungs-Verhältnis”
28%of negative reviews mention “Gesamtgröße”
6.3%of orders come back
“Passt nicht”
A buyer, on “Gesamtgröße”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Kostüm Herren questions

Answered from the same tracked data.