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Kopfschmuck 20er Jahre Damen

Fail

Demand is soft, at -78.0% this quarter, so Kopfschmuck 20er Jahre Damen is a Fail.

Flapen Score
37
37 / 100
Ranks 2,173 of 2,560 Fashion niches · −9 vs the category median of 46
Market size
€11K/yr79K searches / yr
90-day growth
-78.0%search demand this quarter
Competition
33%top-5 click share · 26 brands · 35 sellers

Flapen Score

Kopfschmuck 20er Jahre Damen against its category

The dotted line is the Fashion average. Past it, Kopfschmuck 20er Jahre Damen is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kopfschmuck 20er Jahre Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for Kopfschmuck 20er Jahre Damen 79K times last year and spent an estimated €11K. The top 5 brands take 69% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -78.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €11K a year.

Searches, last 12 months
79K
Growth, 90 days vs prior 90
-78.0%
Conversion, latest week
1.7%
Market size, estimated
€11Ka year
Peak month
February8.9× the quietest month
Top search term
kopfschmuck 20er jahre damen19K searches a year

02 · Price

A sale here is worth €8.51.

Listings sell for €8.51 on average, from €3.04 to €18.89. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €8.51 that is €0 to €851 a year per listing.

Average price
€8.51under the $15 to $100 sweet spot
Price range
€3.04–€18.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€851
Returns
7.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #398 within Bijouterie. It carries 363 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
9.2%
Average rank
#398in Bijouterie
Average rating
4.24 starsAmazon Germany average 4.37 stars
Average reviews
363per listing
Listings tracked
48

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Kopfschmuck 20er Jahre Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

26 falling

Sellers

35

Top-5 brand share

69%

Top 20: 96%

Top-5 click share

33%

Top 20: 68%

Open market

27%

  • Brand 134%
  • Brand 220%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Kopfschmuck 20er Jahre Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 8.9×

Search terms

Top Kopfschmuck 20er Jahre Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kopfschmuck 20er jahre damen19K/yr
  • burlesque accessoires6K/yr
  • 20er jahre haarschmuck9K/yr
  • haarschmuck 20er jahre damen8K/yr
  • charleston accessoires damen16K/yr
  • 20er jahre kopfschmuck damen7K/yr
  • 20er jahre kopfschmuck6K/yr
  • stirnband 20er jahre damen5K/yr
  • charleston accessoires2K/yr

Reviews and returns

What reviews say buyers love and hate about Kopfschmuck 20er Jahre Damen

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Preis-Leistungs-Verhältnis”
28%of negative reviews mention “Qualität insgesamt”
7.1%of orders come back
“Natürlich um den Preis nicht extrem hochwertig”
A buyer, on “Qualität insgesamt”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kopfschmuck 20er Jahre Damen questions

Answered from the same tracked data.