Kopfschmuck

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -36.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €16K a year.

Searches, last 12 months

148K

Growth, 90 days vs prior 90

-36.8%

Conversion, latest week

1.3%

Market size, estimated

€16Ka year

Peak month

February3.2× the quietest month

Top search term

kopfschmuck48K searches a year

Listings sell for €8.05 on average, from €3.49 to €14.67. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At €8.05 that is €0 to €805 a year per listing.

Average price

€8.05under the $15 to $100 sweet spot

Price range

€3.49–€14.67

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

€0–€805

Returns

5.2%of orders · Amazon Germany median 1.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 16.6% of listings are out of stock. The average listing ranks #705 within Schmuck. It carries 378 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

16.6%

Average rank

#705in Schmuck

Average rating

4.10 starsAmazon Germany average 4.37 stars

Average reviews

378per listing

Listings tracked

59

24 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

24

Successful launches

1Amazon's first-year sales bar

Average brand age

27 months