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Königskette

Fail

Buyers convert on only 0.4% of searches, so Königskette is a Fail.

Flapen Score
40
40 / 100
Ranks 1,958 of 2,560 Fashion niches · −6 vs the category median of 46
Market size
€68K/yr179K searches / yr
90-day growth
+8.3%search demand this quarter
Competition
50%top-5 click share · 15 brands · 17 sellers

Flapen Score

Königskette against its category

The dotted line is the Fashion average. Past it, Königskette is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Königskette market on Amazon at a glance

Shoppers on Amazon Germany searched for Königskette 179K times last year and spent an estimated €68K. The top 5 brands take 76% of clicks. Demand peaks in Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €68K a year.

Searches, last 12 months
179K
Growth, 90 days vs prior 90
+8.3%
Conversion, latest week
0.4%
Market size, estimated
€68Ka year
Peak month
December1.9× the quietest month
Top search term
königskette101K searches a year

02 · Price

A sale here is worth €108.86.

Listings sell for €108.86 on average, from €6.89 to €545.28. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €108.86 that is €0 to €11K a year per listing.

Average price
€108.86above the $15 to $100 sweet spot
Price range
€6.89–€545.28
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€11K
Returns
6.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #2,860 within Schmuck. It carries 502 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
76%
Out of stock, average day
4.4%
Average rank
#2,860in Schmuck
Average rating
4.24 starsAmazon Germany average 4.37 stars
Average reviews
502per listing
Listings tracked
34

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Königskette products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

17

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

50%

Top 20: 84%

Open market

21%

  • Brand 120%
  • Brand 217%
  • Brand 317%
  • Brand 412%
  • Brand 510%
  • Brand 64%

Demand

Königskette search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Königskette search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • königskette101K/yr
  • königskette silber 92525K/yr
  • königskette herren13K/yr
  • königskette edelstahl11K/yr
  • königskette silber8K/yr
  • silberkette herren 925 königskette7K/yr
  • königskette silber herren14K/yr

Reviews and returns

What reviews say buyers love and hate about Königskette

We read the reviews and the return reasons for every product selling here.

49%of positive reviews mention “Ketten/Schlüsselqualität”
30%of negative reviews mention “Qualität insgesamt”
6.2%of orders come back
“wirkt billiger als billig verarbeitet”
A buyer, on “Qualität insgesamt”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Königskette questions

Answered from the same tracked data.