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Kleine Geburtstagsgeschenke

Fail

Shoppers spend an estimated $49K a year here, so Kleine Geburtstagsgeschenke is a Fail.

Flapen Score
46
46 / 100
Ranks 1,273 of 2,560 Fashion niches · on the category median
Market size
€49K/yr340K searches / yr
90-day growth
-5.5%search demand this quarter
Competition
38%top-5 click share · 38 brands · 99 sellers

Flapen Score

Kleine Geburtstagsgeschenke against its category

The dotted line is the Fashion average. Past it, Kleine Geburtstagsgeschenke is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kleine Geburtstagsgeschenke market on Amazon at a glance

Shoppers on Amazon Germany searched for Kleine Geburtstagsgeschenke 340K times last year and spent an estimated €49K. The top 5 brands take 51% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 340K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €49K a year.

Searches, last 12 months
340K
Growth, 90 days vs prior 90
-5.5%
Conversion, latest week
1.7%
Market size, estimated
€49Ka year
Top search term
kleines geschenk für frauen140K searches a year

02 · Price

A sale here is worth €8.52.

Listings sell for €8.52 on average, from €0.87 to €20.89. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At €8.52 that is €0 to €852 a year per listing.

Average price
€8.52under the $15 to $100 sweet spot
Price range
€0.87–€20.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
€0–€852
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #54 within Socken & Strümpfe. It carries 1,318 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
8.9%
Average rank
#54in Socken & Strümpfe
Average rating
4.54 starsAmazon Germany average 4.37 stars
Average reviews
1,318per listing
Listings tracked
49

04 · Newcomers

6 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
6Amazon's first-year sales bar
Average brand age
27 months

Products

Top Kleine Geburtstagsgeschenke products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

Brands

38 falling

Sellers

99

Top-5 brand share

51%

Top 20: 87%

Top-5 click share

38%

Top 20: 74%

Open market

42%

  • Brand 115%
  • Brand 212%
  • Brand 39%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Kleine Geburtstagsgeschenke search demand

Weekly searches over the year. Pick a range.

6K4KSpike '26Feb '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Search terms

Top Kleine Geburtstagsgeschenke search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kleines geschenk für frauen140K/yr
  • kleine aufmerksamkeit für frauen39K/yr
  • kleine aufmerksamkeit55K/yr
  • kleines geburtstagsgeschenk frau20K/yr
  • kleinigkeit zum geburtstag frau19K/yr
  • kleine geburtstagsgeschenke18K/yr
  • kleine aufmerksamkeit geschenk13K/yr
  • kleinigkeiten zum geburtstag8K/yr
  • aufmerksamkeit für frauen14K/yr
  • kleinigkeit zum geburtstag7K/yr

Reviews and returns

What reviews say buyers love and hate about Kleine Geburtstagsgeschenke

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Geschenk Zweck”
28%of negative reviews mention “Gesamtgröße”
0.4%of orders come back
“Fallen klein aus”
A buyer, on “Gesamtgröße”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kleine Geburtstagsgeschenke questions

Answered from the same tracked data.