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Kleeblatt

Kleeblatt shows no brand lock-in (top 5 brands take 27% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

56
Worth a look

Top 17% of 2,560 Fashion niches · +10 vs the category median of 46

Market size 9Growth 25Conversion 44Competition 94Returns 91Price range 41Avg price 27Brand share 97Review moat 79Quality gap 58
This niche Category average · 2,560 niches

Is Kleeblatt profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Kleeblatt is a €36K/yr Amazon Germany market (109K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 56/100.

Kleeblatt: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +0.1% over the last 90 days and 3.5% of searches end in a purchase.

€36K

revenue / yr

Units sold / yr5K
Search volume / yr+0.1%109K
Conversion rate3.5%
Avg price€9.28

Who owns the niche?

The top 5 brands hold 27% of demand, so 73% of the market is open.

73%

open market share

Brands · sellers75 · 120
Top-5 product click share21%
Open market73%
Avg brand age29 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 93 products

Sponsored placement84%
New entrants (1y)24· 0 succeeded
Avg rating4.4★
Avg reviews423

Top Kleeblatt products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

€0€717€1K€2K€3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

75 falling

Sellers

120

Top-5 brand share

27%

Top 20: 63%

Top-5 click share

21%

Top 20: 51%

Open market

70%

  • Feel Green9%
  • Die Stadtgärtner5%
  • Ouxayapl5%
  • Bull & Bear4%
  • WRITWAA4%
  • Dedoles3%

Kleeblatt demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume109KCVR3.5%Products93Brands75Top 5 Brands27%OOS Rate16.8%Rating4.4★Reviews423Avg BSR#965
20K15KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 5.2×

Top Kleeblatt search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • glücksklee48K/yr
  • kleeblatt anhänger24K/yr
  • vierblättriges kleeblatt14K/yr
  • anhänger kleeblatt6K/yr
  • kleeblätter5K/yr
  • kleeblatt deko8K/yr
  • 4 blättriges kleeblatt4K/yr

What reviews say buyers love and hate about Kleeblatt

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Geschenk Zweck42%

ideal zum verschenken

Qualität insgesamt19%

super Produkt

beworben Vs Tatsächliches Produkt6%

Sieht wie auf dem Foto aus

Ketten/Schlüsselqualität4%

Sehr schöne Anhänger, ideal zum verschenken

Gesamtgröße4%

Schöne Steinchen im Miniformat

What buyers complain about

76% of reviews
Gesamtgröße30%

Kleiner aus 1 Cent Müntze

beworben Vs Tatsächliches Produkt9%

Sieht unecht aus, weicht total ab vom Foto

Preis-Leistungs-Verhältnis8%

Nicht sein Geld wert

Haltbarkeit7%

Hält nicht

Pflanzenwachstum5%

Keine Pflanze in Sicht

Kleeblatt return rate & reasons

Why buyers send it back, as a share of all return requests.

1.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
45%
2beworben Vs Tatsächliches Produkt
8%
3Qualität insgesamt
8%
4Defekt Material/Teile
6%
5Preis-Leistungs-Verhältnis
3%

Common Kleeblatt questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Kleeblatt 56/100 on Amazon Germany — Worth a look. The niche generates €36K/yr across 93 tracked products. 0 of 24 products launched in the last 360 days are still selling. Search demand moved +0.1% over the last 90 days.
Search demand for Kleeblatt on Amazon Germany peaks in Jan–Dec, where the busiest month runs 5.2× the quietest.